Where to Invest in 2024

In an uncertain market, investors looking for where to invest in 2024 will need to seek out stocks they can depend on.

person holding compass standing on empty highway looking toward mountains
(Image credit: Getty Images)

As investors look ahead to 2024, the bull market is embarking on its second year. But this is no victory lap for the bull. 

From the start of 2023 through October, the S&P 500 index returned 10.7%, including dividends – a decent run on the face of it. But the index's reputation as a "broad market benchmark" was misleading in 2023. In fact, most – and at times all – of the S&P 500's gains came from a handful of stocks, nicknamed on Wall Street "the Magnificent Seven." Without them, the index would be barely positive, up just 0.03% – a sign that the wider market has been plagued by doubts and uncertainties. (Returns and other data in this story are through October 31.)

Subscribe to Kiplinger’s Personal Finance

Be a smarter, better informed investor.

Save up to 74%

Sign up for Kiplinger’s Free E-Newsletters

Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.

Profit and prosper with the best of expert advice - straight to your e-mail.

Sign up

To continue reading this article
please register for free

This is different from signing in to your print subscription

Why am I seeing this? Find out more here

Anne Kates Smith
Executive Editor, Kiplinger's Personal Finance

Anne Kates Smith brings Wall Street to Main Street, with decades of experience covering investments and personal finance for real people trying to navigate fast-changing markets, preserve financial security or plan for the future. She oversees the magazine's investing coverage,  authors Kiplinger’s biannual stock-market outlooks and writes the "Your Mind and Your Money" column, a take on behavioral finance and how investors can get out of their own way. Smith began her journalism career as a writer and columnist for USA Today. Prior to joining Kiplinger, she was a senior editor at U.S. News & World Report and a contributing columnist for TheStreet. Smith is a graduate of St. John's College in Annapolis, Md., the third-oldest college in America.