What Defines Wealth: Soul or Silver? Good King Wenceslas' Enduring Legacy in the Snow
True wealth is built through generosity, relationships and the courage to act kindly even when financial gain is not possible. Money fades, but wealth leaves footprints that never melt.
On a bitter morning in 935 AD, Duke Wenceslas of Bohemia walked through falling snow to attend church, unaware that his brother, Boleslav, waited with a weapon and treachery in his heart.
The tragedy that followed would echo across the centuries, later softened into the song "Good King Wenceslas."
Yet, behind the gentle melody lies a struggle as old as humanity itself — the tension between legacy and possession, between a life of purpose and one lost to greed and control.
From just $107.88 $24.99 for Kiplinger Personal Finance
Become a smarter, better informed investor. Subscribe from just $107.88 $24.99, plus get up to 4 Special Issues
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
The brothers' divide: Possession vs purpose
To understand their conflict, it helps to see the world they lived in. Ninth- and 10th-century Bohemia was a land torn between pagan traditions and the expanding reach of Christianity.
Wenceslas, educated by his grandmother Saint Ludmila, promoted peace and faith, strengthening ties with Christian rulers abroad. His mother, Drahomíra, and many pagan nobles saw these actions as weakness — a surrender of autonomy.
About Adviser Intel
The author of this article is a participant in Kiplinger's Adviser Intel program, a curated network of trusted financial professionals who share expert insights on wealth building and preservation. Contributors, including fiduciary financial planners, wealth managers, CEOs and attorneys, provide actionable advice about retirement planning, estate planning, tax strategies and more. Experts are invited to contribute and do not pay to be included, so you can trust their advice is honest and valuable.
From their different paths grew a profound rivalry: one of service to others vs service to self. Wenceslas sought harmony and moral legacy. Boleslav sought independence and might, believing that control brought safety and respect.
Their story, at its core, was not just about religion or power; it was about what defines wealth — soul or silver. When envy overcame kinship, Boleslav struck his brother down on the threshold of a chapel.
What remains remarkable is how differently history remembers them. Boleslav ruled for decades with strategic success, yet his name is largely forgotten. Wenceslas, the slain duke, became the subject of hymns and moral tales for more than a thousand years.
Power fades quickly; principle endures.
The man in the snow
The most memorable moment of Wenceslas' life happened on St. Stephen's Day. Seeing a poor man gathering firewood in harsh cold, Wenceslas was moved to help:
"Hither, page, and stand by me,
if thou know'st it, telling,
Yonder peasant, who is he?
Where and what his dwelling?"
He carried food and wine and braved the storm to give it to him:
"Bring me flesh, and bring me wine,
bring me pine logs hither:
Thou and I will see him dine,
when we bear them thither."
When his page hesitated, he told him to walk in his footsteps where the snow had melted from the warmth — a gesture that became a timeless symbol of compassion's guiding light:
"Mark my footsteps, good my page.
Tread thou in them boldly
Thou shalt find the winter's rage
freeze thy blood less coldly."
This act of generosity, rather than any royal edict, defined Wenceslas' true legacy. His wealth lay in mercy, not money; his power was measured in kindness, not conquest.
Those footprints in the snow embodied leadership at its purest — the quiet strength of giving rather than grasping. The irony is sharp: Boleslav grasped for everything and gained only guilt; Wenceslas gave everything and gained immortality.
The modern winter: Wealth, identity and meaning
Although his story occurred a millennium ago, Wenceslas' moral confrontation continues to resonate in modern life. Today, the pursuit of money and status often follows the same logic as Boleslav's: to control, to accumulate, to safeguard identity through possessions.
And yet, in the later chapters of life — particularly in retirement — these values often collapse under their own weight.
Modern society frames retirement as the ultimate financial equation. Advertisements depict smiling couples balancing their portfolios and pension plans, their comfort quantified in percentages and savings rates.
But this narrative hides an emptiness: the mistaken belief that identity can be purchased or preserved through money alone. Like Boleslav, those who center their lives on control often find that it yields no genuine fulfillment once the chase ends.
Wenceslas' story offers a different perspective. His wealth was built through giving; his purpose was rooted in connection.
The same idea applies to life after work. As careers diminish and routines change, the question becomes not "How much do I have?" but "How much can I give?"
Retirement can be seen not as a retreat but as a renewal — a time for service, reflection and rediscovering values that once took a back seat to ambition.
Redefining prosperity
Prosperity, seen through the Good King's example, is the ongoing act of giving. True success in later life comes from passing down wisdom, time and compassion.
Retirees who share their skills, mentor others or volunteer embody this idea. Every gesture — every step — becomes part of a larger inheritance for humanity.
Looking for expert tips to grow and preserve your wealth? Sign up for Adviser Intel, our free, twice-weekly newsletter.
The danger of Boleslav's mindset remains in modern culture: the idea that possessions can bring stability or fulfillment.
However, as history shows, the pursuit of control and money leads to isolation. Power cannot protect anyone from regret; money cannot buy peace.
True wealth is lasting. It is built through generosity, relationships and the courage to act kindly even when financial gain is not possible.
A shift of mindset
Living with such purpose requires intention. It entails relinquishing the illusion that money equals meaning and acknowledging that wealth is a more accurate measure of success.
Those entering retirement or any new chapter can learn from Wenceslas' quiet courage: He gave freely, walked humbly and transformed struggle into service.
This mindset fosters freedom — freedom from the anxiety of control and the emptiness of competition. When we invest in relationships, creativity and compassion (wealth), we nurture our lasting identity.
Every act of kindness plants something permanent in a transient world.
Conclusion: Following the footprints
The legend of Good King Wenceslas endures because it mirrors life's simplest truth: What we give is what lasts.
His brother's greed brought temporary gain; Wenceslas' generosity brought enduring respect. Possession without principle leads to emptiness; a legacy built on purpose brings peace.
Whether entering retirement or facing any life transition, we all stand at Wenceslas' crossroads — to seek control or to share meaning. Money fades, but wealth leaves footprints that never melt.
At this Christmas season, I conclude my remarks with the final verse of the beloved Christmas song:
"Therefore, Christian men, be sure,
wealth or rank possessing,
Ye who now will bless the poor,
shall yourselves find blessing."
To learn more about the contrast of money vs wealth, pick up my newly released book, Your Encore Years: The Psychology of Retirement.
Related Content
- Could Traditional Retirement Expectations Be Killing Us? A Retirement Psychologist Makes the Case
- Traveling With Purpose: What Zambia and Zimbabwe Taught Us About Slowing Down
- I'm a Retirement Psychologist: Here's Why Doing What You 'Ought' in Retirement Beats Doing Whatever You Want
- How to Stop Boredom From Ruining Your Happy Retirement
- Five Ways to Give Your Retirement Purpose
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

Dr. Richard Himmer is a seasoned professional with expertise in Emotional Intelligence (EI), Clinical Hypnotherapy and Workplace Bullying prevention. He holds an MBA, a master’s degree in psychology and a PhD in Industrial and Organizational Psychology. He combines academic knowledge with practical experience. His doctoral dissertation focused on the Impact of Emotional Intelligence on Workplace Bullying, showcasing his commitment to understanding and addressing complex workplace dynamics. Dr. Himmer leverages the subconscious (EI) to facilitate internal healing, fostering healthy interpersonal relationships built on trust and respect.
-
Countries That Will Pay You to Move: Cash Grants, Incentives and What to KnowExplore real relocation incentives — from cash grants and tax breaks to startup funding — that make moving abroad or to smaller towns more affordable and rewarding.
-
Mortgage Protection Insurance: What It Covers and When It Makes SenseHow mortgage protection insurance works, what it costs, and when it’s actually useful in a financial plan.
-
How to Use Your Health Savings Account in RetirementStrategic saving and investing of HSA funds during your working years can unlock the full potential of these accounts to cover healthcare costs and more in retirement.
-
How to Use Your Health Savings Account in RetirementStrategic saving and investing of HSA funds during your working years can unlock the full potential of these accounts to cover healthcare costs and more in retirement.
-
I'm a Real Estate Expert: 2026 Marks a Seismic Shift in Tax Rules, and Investors Could Reap Millions in RewardsThree major tax strategies will align in 2026, creating unique opportunities for real estate investors to significantly grow their wealth. Here's how it works.
-
When Can Tax Planning Be an Act of Love? This Family Found OutHow can you give stock worth millions to a loved one without giving them a huge capital gains tax bill? This family's financial adviser provided the answer.
-
Forget Job Interviews: Employers Will Find the Best Person for the Job in an Escape Room (This Former CEO Explains Why)Escape rooms can give employers a better indication of job candidates' strengths than a standard interview. Here's how your company can get on board.
-
Visa Stamps the Dow's 398-Point Slide: Stock Market TodayIt's as clear as ever that President Donald Trump and his administration can't (or won't) keep their hands off financial markets.
-
Who Said That? Match the US President to the QuotationWho better to give advice on aging, retirement and finances than a U.S. president? Our short quiz will determine whether you're a history buff or buffoon.
-
The December CPI Report Is Out. Here's What It Means for the Fed's Next MoveThe December CPI report came in lighter than expected, but housing costs remain an overhang.
-
Gray Divorce After 50: Managing the Shift to Your Solo 'Second Act'Gray divorce presents complex challenges for families, yet it can also catalyze self-discovery and a vibrant new chapter.