5 Buy-and-Hold Stocks You Shouldn't Hold Anymore
Part of the beauty of buy-and-hold investing is its simplicity.
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Part of the beauty of buy-and-hold investing is its simplicity. The market always has occasional pullbacks and crashes, but the long-term trend has always been up. A high-quality company with an extensive track record of success and reasonably priced (or even cheap) shares will go along for the ride, if the investor is patient enough.
But as with every other investing strategy, it doesn’t always work out.
Warren Buffett is one of the greatest buy-and-hold investors of all time. He has held a stake in American Express (AXP (opens in new tab)) for more than half a century, for example, and he says his favorite holding period is "forever." And yet he knows that sometimes an investor needs to cut and run from even the most storied names. Once a major shareholder in Johnson & Johnson (JNJ (opens in new tab)), Buffett's Berkshire Hathaway (BRK.B (opens in new tab)) today holds only a token stake.
Times change and fortunes ebb and flow, but long-term holdings should be able to sail through it all. That used to be true of the names on our list. These famous companies once were titans in their respective industries, but future decades won't be as good to them as the past. Have a look at these former buy-and-hold stocks that are no longer worth buying or holding.
Data is as of Oct. 30, 2017. Companies are listed in alphabetical order. Dividend yields are calculated by annualizing the most recent quarterly payout and dividing by the share price. Analysts' ratings provided by Zacks Investment Research. Click on symbol links in each slide for current share prices and more.

Comcast
- Symbol: CMCSA (opens in new tab)
- Share price: $36.50
- Dividend yield: 1.7%
- Analysts' ratings: 19 strong buy, 1 buy, 1 hold, 0 sell, 0 strong sell
- Comcast's stock has been red-hot throughout the bull market. Shares are up 527% since March 2009 and have delivered an annualized return of 11.8% since 2002. Comcast grew fat on the relentless growth of broadband through the first decade of the century, offering services such as internet access, cable TV and telephone.
But changing trends spell bad news for the company's growth prospects. As good a run as Comcast has had, today it's struggling to retain subscribers. For instance, it lost 125,000 TV customers in its third quarter, accelerating its losses after a 90,000-subscriber exodus in its second quarter. Chalk it up to the growing phenomenon of cord cutting. Costumers are increasingly cancelling their cable TV packages and accessing their shows through apps such as Netflix (NFLX (opens in new tab)) and Hulu.
Although shares are down 13% since hitting a record high in early June, Comcast isn't going to collapse overnight. Analysts at UBS, who rate shares at "Buy," found a lot to like in the company's third-quarter report. But the relentless drip, drip, drip of subscriber losses makes it hard to feel confident about the long haul.

General Electric
- Symbol: GE (opens in new tab)
- Share price: $20.41
- Dividend yield: 4.7%
- Analysts' ratings: 5 strong buy, 1 buy, 3 hold, 0 sell, 4 strong sell
- General Electric holds a special place in the history of the stock market: It's one of the 12 stocks that made up the original Dow Jones Industrial Average in 1896. Perhaps even more impressive, GE still is in the Dow today.
The company has undergone tremendous change over time. General Electric's latest transformation was spawned during last decade's Great Recession. In response to tightening regulations, management was compelled to sell off the company's sprawling financial operations, a powerful source of profits. The GE of today is a pure industrial conglomerate, and investors aren't quite sure what to make of its prospects. In mid-October, CEO John Flannery pledged sweeping changes after what he deemed a "horrible quarter." Part of the restructuring will include the sale of $20 billion in assets.
Back in April it looked like GE remained an attractive pick for income investors, but the situation has since deteriorated. Analysts from Goldman Sachs, Morgan Stanley and UBS even say a dividend cut is likely.
Perhaps General Electric can pull off the trick of becoming a smaller, nimbler, more profitable company. But it's a tall order to expect GE to be the kind of classic buy-and-hold stock it has been for more than a century. Shares generated an annualized gain of 10.7% from 1926 to 2016, according to Hendrik Bessembinder of Arizona State University's W. P. Carey School of Business. Over the past 10 years, however, it has lost nearly half its value.

HP Inc.
- Symbol: HPQ (opens in new tab)Share price: $21.39
- Dividend yield: 2.5%
- Analysts' ratings: 6 strong buy, 2 buy, 4 hold, 0 sell, 0 strong sell
Known as Hewlett-Packard before it spilt into two companies, HP Inc. is the granddaddy of Silicon Valley tech firms. For roughly 60 years it was a profit machine, and shares reflected it. Indeed, from 1962 to 2016, the stock generated an annualized return of 9.9%.
The beginning of the end for the company in its original form started with its disastrous 2002 acquisition of Compaq to form the world's largest maker of PCs. Soon thereafter, the PC market became saturated with low profit margins. The company was dropped from the Dow in 2013 and split into HP Inc. and Hewlett Packard Enterprise (HPE (opens in new tab)) in 2015.
With global PC sales being a slowly melting iceberg, it's difficult to see how this once-great tech stock can reclaim its former glory. Analysts at UBS have a "Buy" recommendation on shares, but they acknowledge the consensus view that HP is ultimately a "secular loser" because the printer and PC markets are in long-term decline.

Macy's
- Symbol: M (opens in new tab)Share price: $18.84
- Dividend yield: 8.1%
- Analysts' ratings: 2 strong buy, 0 buy, 9 hold, 0 sell, 1 strong sell
The nation's largest department store operator and possibly retail's most famous name traces its lineage back to the 19th century. But department stores and shopping malls are fast falling out of favor with younger shoppers, and retail stocks are losing clout with investors. The rise of e-commerce players like Amazon.com (AMZN (opens in new tab)) and shifting consumer tastes are to blame.
Alas, the once iconic concept of the department store has passed.
For much of its life, Macy's stock was a solid bet. From 1992 to 2015, shares rose about 800% on a price basis alone. But those days are long gone. Macy's stock is down 74% since hitting an all-time closing high a little more than two years ago. Macy's stock looks cheap at first blush, trading at just 7 times analysts' estimates for next year's profits. The dividend yield of 8% is a whopper too. But sometimes a stock is cheap for a reason, and the yield is up so high only because its price has fallen so far. Macy's might not disappear altogether anytime soon, but its days as a buy-and-hold stock are long gone.

Sears Holdings
- Symbol: SHLD (opens in new tab)Share price: $5.64
- Dividend yield: N/A
- Analysts' ratings: N/A
It's amazing that Sears Holdings – once the Amazon of the 19th century – still is alive and kicking. After all, it has been in decline since at least 2005, when it merged with Kmart to fight off the emergence of big-box retailers like Walmart (WMT (opens in new tab)).
Cut to today, and the rise of e-commerce companies like Amazon has made any kind of comeback all but impossible. Sears has racked up 10 straight years of falling sales and hasn't reported a profit since 2011. The company is worth just $606 million by market capitalization and sports $212 million in cash and short-term investments against a whopping $4 billion in debt.
Before it was bought by Kmart, predecessor Sears, Roebuck & Co. was one of the greatest buy-and-hold stocks of all time. From 1926 to 2005, the original Sears generated an annualized return of 10.9% to amass $121 billion in lifetime wealth creation. Modern-day Sears has lost 96% of its value over the past decade.
As sad as it may be, the once-mighty retailer has fallen.
*No analysts tracked by Zacks are currently monitoring Sears.
Dan Burrows is Kiplinger's senior investing writer, having joined the august publication full time in 2016.
A long-time financial journalist, Dan is a veteran of SmartMoney, MarketWatch, CBS MoneyWatch, InvestorPlace and DailyFinance. He has written for The Wall Street Journal, Bloomberg, Consumer Reports, Senior Executive and Boston magazine, and his stories have appeared in the New York Daily News, the San Jose Mercury News and Investor's Business Daily, among other publications. As a senior writer at AOL's DailyFinance, Dan reported market news from the floor of the New York Stock Exchange and hosted a weekly video segment on equities.
Once upon a time – before his days as a financial reporter and assistant financial editor at legendary fashion trade paper Women's Wear Daily – Dan worked for Spy magazine, scribbled away at Time Inc. and contributed to Maxim magazine back when lad mags were a thing. He's also written for Esquire magazine's Dubious Achievements Awards.
In his current role at Kiplinger, Dan writes about equities, fixed income, currencies, commodities, funds, macroeconomics and more.
Dan holds a bachelor's degree from Oberlin College and a master's degree from Columbia University.
Disclosure: Dan does not trade stocks or other securities. Rather, he dollar-cost averages into cheap funds and index funds and holds them forever in tax-advantaged accounts.
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