Galentine's Day: A Time to Promote Financial Literacy Among Friends
Here are three things women can do to help their friends gain financial knowledge and confidence.


Now more than ever, women need Galentine's Day — not just as a celebration of friendship, but as an important reminder about the importance of financial knowledge.
Financial literacy is an essential issue for women. Numerous studies indicate that living without financial awareness leaves women particularly vulnerable regardless of marital status. Low financial literacy can result in poor financial resiliency.
The 2024 TIAA Institute-GFLEC Personal Finance Index found that, on average, U.S. women correctly answered only 43% of financial literacy questions. Minority groups, including African-American and Hispanic women, scored even lower, while men, on average, answered 53% of the questions correctly. This gap in financial literacy doesn't just reflect a lack of knowledge — it often manifests as a lack of confidence in financial decision-making.
From just $107.88 $24.99 for Kiplinger Personal Finance
Be a smarter, better informed investor.

Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
The financial gender confidence gap
A recent BNY Mellon study underscores the lack of literacy and confidence connection. The study found that only 1 in 10 women globally feel they fully understand investing, and just 28% feel confident managing their investments.
Many women, even those who are highly successful in their careers, have been conditioned to believe that investing and wealth-building are complex, risky or best left to someone else. As a result, they may defer major financial decisions to their spouses, family members or financial advisers, instead of fully owning their financial future.
Women's hesitation to fully lean into investing can have serious financial consequences, potentially causing them to miss out on stock and bond market growth. Growing your savings is especially important for women because we live longer than men and must stretch our savings further. Relying on savings alone will not keep pace with inflation or rising living costs, making investing in the market a must for a secure financial future.
How women can empower one another financially
Women can close the financial confidence gap by having open financial discussions, leaning into financial education and supporting one another. Here are some ways to extend the Galentine's Day spirit to financial empowerment.
1. Normalize money conversations among women
Women often shy away from financial discussions due to societal taboos around money talk. However, discussing salaries, investments and financial goals openly can help break the cycle of silence and create a culture of empowerment. Hosting regular "money meetups" or Galentine's finance brunches, where friends discuss investment strategies, savings goals and financial wins can make these conversations more approachable and routine.
2. Encourage financial education and literacy
Many women lack financial confidence simply because they have not had the opportunity to learn about investing and wealth-building. Be sure to share your favorite books, online courses and podcasts focused on personal finance.
3. Hold one another accountable for financial goals
Just as women support one another in fitness or career goals, they can also create a network of accountability partners for financial growth. Setting up a financial mastermind group, where members meet quarterly to discuss budgeting, investments and all things finance, can be a game-changer in keeping your money confidence and knowledge moving forward.
Final thoughts
Women are starting businesses at record rates, earning more college degrees than ever before and leading in industries once dominated by men. While these achievements are worth celebrating, there is still one major frontier left to conquer — financial literacy and investing confidence.
By making money conversations normal, frequent and empowering, women can rewrite their money narrative. So, this Galentine's Day, let’s raise our glasses, not just to friendships, but to financial freedom, investment confidence and collective wealth-building.
Related Content
- Empowering Widows: Five Goals for Financial Security in 2025
- Women, What Is Your Net Worth?
- Forget ‘Girl Math’: Handle Your Money Like a Woman
- Does Financial Fear Have You Spooked? Don’t Cower — Fight
- Women Kick Men's Butts When It Comes to Investing
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

Stacy is a nationally recognized financial expert and the President and CEO of Francis Financial Inc., which she founded over 20 years ago. She is a Certified Financial Planner® (CFP®), Certified Divorce Financial Analyst® (CDFA®), as well as a Certified Estate and Trust Specialist (CES™), who provides advice to women going through transitions, such as divorce, widowhood and sudden wealth. She is also the founder of Savvy Ladies™, a nonprofit that has provided free personal finance education and resources to over 25,000 women.
-
A Comfortable Retirement is About More Than Money
When it comes to a happy retirement, money can’t buy these things.
-
Stock Market Winners and Losers of the 'Big, Beautiful' Bill
Defense, manufacturing and tech should prosper, while health care and green energy stocks face hurdles.
-
I'm a Financial Planner: Here's How to Invest Like the Wealthy, Even if You Don't Have Millions
Private market investments, once exclusive to the ultra-wealthy and institutions, have become more accessible to individual investors, thanks to regulatory changes and new investment structures.
-
Four Ways a Massive Emergency Fund Can Hurt You More Than It Helps
Saving too much could mean you're missing opportunities to put your money to work. Redirect some of that money toward paying off debt, building retirement funds, fulfilling a dream or investing in higher-growth options.
-
Noctourism: The New Travel Trend For Your Next Trip
"Noctourism" is a new trend of building travel and vacations around events and plans that take place at night. Take a look at some inspiring noctourism ideas.
-
With Buffett Retiring, Should You Invest in a Berkshire Copycat?
Warren Buffett will step down at the end of this year. Should you explore one of a handful of Berkshire Hathaway clones or copycat funds?
-
Eight Tricks to Shop for Glasses if You're Over 50
Shopping for glasses often gets trickier — and more expensive — as you age. If you've over 50, take these steps when you set out to buy a new pair.
-
My First $1 Million: Electric Utility Executive, 56, South Carolina
Ever wonder how someone who's made a million dollars or more did it? Kiplinger's My First $1 Million series uncovers the answers.