Core Values Reward Investors

A Wall Street aristocrat delivers steady results by investing in firms with loyal customers.

Think of Brown Brothers Harriman, a blueblood investment firm that dates back to 1818, and mutual funds don't come to mind. Yet the firm runs four of them, and one, BBH Core Select (symbol BBTEX), has been a top performer in recent years.

One reason for the good numbers is that the fund lost "only" 22% in 2008, outpacing Standard & Poor's 500-stock index by 15 percentage points. Michael Keller, who runs the fund with Timothy Hartch, says steady performance in rocky markets stems from the managers' focus on companies with strong balance sheets and vast and loyal customer bases. "We like companies that generate cash even in a downturn," says Keller.

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Associate Editor, Kiplinger's Personal Finance