I don't like paying the full retail price for most things. That's because I know most products are marked up -- sometimes quite a bit. So I wait for things to go on sale, I shop at consignement stores and occasionally I even haggle to get a lower price. If you're of the same mindset and don't like paying a premium for products, check out this recent post on the Mint.com blog: 20 Products With Giant Markups. You'll see which consumer goods are sold for a lot more than they cost to produce and ways to avoid the markup on these items.
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