The Importance of a Road Map in Reaching Our Financial Goals

Goal-Based Investing is all about knowing where you are in relation to your destination.

One of my favorite movies is Vacation, starring Chevy Chase as Clark Griswold. The story concept is quite simple. Clark has a goal in mind and drives his family to Walley World from Chicago to see a bit of America along the way. A quiet cross-country drive would not make for an entertaining movie, so the family encounters outrageous obstacles and problems along the way.

Throughout the movie Clark is determined to reach his goal no matter what unfolds. It’s the same mental perseverance we all need when we create a financial goal. When we are caught up in the moment and distracted by personal or world crises (such as crashing your family truckster in the desert), it is easy to lose sight of the big picture. This is where financial professionals or investment management tools can help you make the necessary course corrections and adjustments along the way.

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Kevin Kaplan, RIA
Partner, Silicon Hills Wealth Management
Kevin Kaplan is a partner at Silicon Hills Wealth Management in Austin, Texas. He is also co-founder of Bundl, an automated online investment platform. A native New Yorker, Kevin has also worked for several large information technology firms and ran a successful fine art photography gallery. He is a world traveler, live music fanatic and a fan of 1980's pop culture.