Black Friday 2023's Hottest Products: KidKraft, Mini Brands, TVs and More

You're not alone if you're looking for deals on KidKraft, Mini Brands, TVs and smartwatches.

Shoppers walk past a Black Friday deals sign on a storefront window.
(Image credit: Getty Images)

The 2023 holiday shopping season is off to a record start, with sales on Thanksgiving and Black Friday growing 5.5% and 7.5%, respectively, according to Adobe Analytics.

Some of the most popular products sold were kids' playsets and miniature toys, and of course fun items for grownups like PlayStation games and tech tools, as Adobe Analytics revealed the hottest products from each day of the five-day shopping event, which runs from Thanksgiving to Cyber Monday

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Joey Solitro

Joey Solitro is a freelance financial journalist at Kiplinger with more than a decade of experience. A longtime equity analyst, Joey has covered a range of industries for media outlets including The Motley Fool, Seeking Alpha, Market Realist, and TipRanks. Joey holds a bachelor's degree in business administration.