Sean Jackson
Even though Black Friday is officially November 28, Amazon has already unleashed a wave of holiday deals. With sales running from November 20 to December 1, this is an excellent time to save on holiday gift-giving. The retail giant is rolling out millions of discounts across top categories, including home, electronics, beauty and apparel.
Shoppers can score major savings on holiday essentials this year, think up to 50% off artificial Christmas trees, seasonal décor, Amazon devices and select electronics. Amazon is also offering exclusive grocery promotions, including its "Feed 5 for $25" Thanksgiving meal deal.
New deals will release throughout the event, so it’s worth checking back often to catch the best prices as they go live. We'll continue updating this page with the latest standout offers.
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Electronics deals
- Shop all Black Friday deals at Amazon
- Apple 2025 MacBook Air 13-inch Laptop with M4 chip — Save 25%, now $749
- SAMSUNG Galaxy Watch 7 40mm Bluetooth AI Smartwatch — Save 48%, now $129.99
- Amazon Fire HD 10 tablet — Save 50%, now $69.99
- Blink Outdoor 4 Wireless smart security camera — Save 60%, now $51.99
- INSIGNIA 65-inch Class F50 Series LED 4K UHD Smart Fire TV — Save 38%, now $279.99
- Amazon Fire TV Soundbar Plus — Save 40%, now $149.99
- New Amazon Fire HD 8 Kids Pro tablet — Save 54%, now $64.99
- EF ECOFLOW Portable Power Station Delta 2 — Save 50%, now $349.99
- Bose QuietComfort Headphones - Wireless Bluetooth Headphones — Save 43%, now $199.99
- Garmin Forerunner 165, Running Smartwatch — Save 20%, now $199.99
- Amazon Echo Spot — Save 38%, now $49.99
- Oura Ring 4 - Gold — Save 30%, now $349
Homewares deals
- Govee RGBIC Floor Lamp, LED Corner Lamp Works with Alexa — Save 40%, now only $59.99
- GTPLAYER Gaming Chair, Computer Chair with Footrest and Lumbar Support — Save 34%, now $98.99
- Bedsure Sherpa Fleece Throw Blanket for Couch — Save 39%, now $16.99
- Keurig K-Supreme Single Serve K-Cup Pod Coffee Maker — Save 43%, now $109
- 23andMe Health + Ancestry Service — Save 45%, now $109
- Dyson V11 Origin Cordless Vacuum — Save 37%, now only $399.99
- Shark AI Ultra Voice-Controlled Robot Vacuum — Save 58%, now $249.99
Outdoors deals
- Giraffe Tools Retractable Garden Hose Reel 1/2 Inch x 130 ft — Save 24%, now $148.95
- Ring Floodlight Cam Wired Plus — Save 44%, now $99.99
- Govee Outdoor String Lights H7015 with 15 Dimmable RGBIC LED Bulbs — Save 40%, now $35.99
- eufy Security Floodlight Cam S330, 360-Degree Pan & Tilt Coverage — Save 43%, now $199.98
- Adam's Polishes Premium Foam Gun - Car Wash Foam Gun for Garden Hose — Save 40%, now $44.99
- TEEHO TE001 Keyless Entry Door Lock with Keypad - Smart Deadbolt Lock for Front Door — Save 41%, now $32.78
- DEWALT 20V MAX Cordless Drill Driver Set — Save 34%, now $119
Shop small, shop smarter and catch exclusive Black Friday entertainment
Amazon is spotlighting independent sellers this season through its Small Business Holiday Shop, where you can browse unique, curated gifts across several categories. Look for the Small Business Badge and themed gift guides to easily find one-of-a-kind items from local makers and small brands.
Shoppers can also tap into Rufus, Amazon’s AI shopping assistant, to simplify holiday browsing. Rufus offers personalized recommendations and can surface the best deals based on your shopping history or wish lists. Just ask, “What are the best deals for me?” during Black Friday Week and Cyber Monday to get tailored savings.
For entertainment seekers, Prime Video will broadcast 15 hours of live sports on Black Friday — no membership required.
Coverage starts at 6 a.m. PST with the return of the PGA TOUR Skins Game, followed by the Black Friday NFL matchup between the Philadelphia Eagles and Chicago Bears, and wraps with an NBA doubleheader featuring the Bucks, Knicks, Mavericks and Lakers.
Amazon Prime members now have access to over 300 million items with free Prime shipping, including tens of millions that are eligible for Same-Day or One-Day Delivery in more than 9,000 U.S. cities and towns. With millions of products arriving as fast as today, Prime can make last-minute holiday shopping significantly easier.
If you’re not a member, Amazon offers several ways to join. A standard Prime membership costs $14.99 per month or $139 per year, and eligible customers can start with a free 30-day trial.
Young adults aged 18–24 can get a six-month trial for $0, followed by a discounted rate of $7.49 per month or $69 per year. Qualifying government-assistance recipients can sign up for Prime Access for $6.99 per month.
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