Why Costco Stock Is Still a Buy After a Q4 Revenue Miss
Costco stock is lower Friday after the membership warehouse firm reported a top-line miss in its fiscal fourth quarter, but Wall Street remains bullish.
Costco Wholesale (COST) stock is trading lower Friday after the membership warehouse club topped earnings estimates for its fiscal fourth quarter, but came up just short of revenue expectations.
In the 16 weeks ended September 1, Costco's revenue increased 1% year over year to $79.7 billion, driven by 5.4% same-store sales growth. Its earnings per share (EPS) were up 8.8% from the year-ago period to $5.29.
"We ended Q4 with 76.2 million paid household members, up 7.3% versus last year and 136.8 million cardholders, up 7% year over year," said Costco Chief Financial Officer Gary Millerchip on the company's conference call. "About half of new member signups in fiscal year 2024 were under 40 years of age. This percentage has been growing since COVID and has lowered the average age of our members over the last few years."
From just $107.88 $24.99 for Kiplinger Personal Finance
Be a smarter, better informed investor.
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Millerchip added that Costco ended the quarter with 35.4 million paid executive memberships, up 9.6% on a year-over-year basis.
The results were mixed compared with analysts' expectations. Wall Street was anticipating revenue of $79.9 billion and earnings of $5.08 per share, according to Barron's. Costco's same-store sales growth also came up short of the 5.7% increase analysts forecasted.
"We are encouraged by our momentum exiting fiscal year 2024 and are excited about the growth opportunities ahead as we continue to execute our strategy of delivering exciting new items and greater value for members, innovating with Kirkland Signature, and growing our warehouse footprint and digital capabilities globally," Millerchip said.
Is Costco stock a buy, sell or hold?
Costco Wholesale has turned in a strong performance on the price charts this year, up 37% on a total return basis (price change plus dividends) vs the S&P 500's 22% gain. Unsurprisingly, Wall Street is bullish on the consumer staples stock.
According to S&P Global Market Intelligence, the consensus analyst target price for COST stock is $921.14, representing implied upside of roughly 4% to current levels. Meanwhile, the consensus recommendation is a Buy.
Financial services firm Oppenheimer is one of the more bullish outfits on the large-cap stock with an Outperform rating (equivalent to a Buy) and $955 price target.
"We look very favorably upon COST's long-term prospects," said Oppenheimer analyst Rupesh Parikh in a note following the earnings release. He went on to provide several reasons for the firm's upbeat outlook toward Costco, including the company's unique and improving consumer value proposition, open-ended worldwide growth prospects, and its leading competitive position that could drive share gains.
Oppenheimer's $955 price target represents implied upside of more than 7% to current levels.
Related Content
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

Joey Solitro is a freelance financial journalist at Kiplinger with more than a decade of experience. A longtime equity analyst, Joey has covered a range of industries for media outlets including The Motley Fool, Seeking Alpha, Market Realist, and TipRanks. Joey holds a bachelor's degree in business administration.
-
When an Extended Car Warranty is Worth It — and When it's NotGot the "we're trying to reach you about your car's extended warranty" call? Here's what you need to know before buying.
-
Dow Climbs 327 Points, Crosses 48,000: Stock Market TodayMarkets are pricing the end of the longest government shutdown in history – and another solid set of quarterly earnings.
-
Dow Climbs 327 Points, Crosses 48,000: Stock Market TodayMarkets are pricing the end of the longest government shutdown in history – and another solid set of quarterly earnings.
-
The Best Homebuilder ETFs to BuyThe best homebuilder ETFs give investors efficient exposure to growth-oriented real estate assets.
-
Seven Practical Steps to Kick Off Your 2026 Financial PlanningIt's time to stop chasing net worth and start chasing real worth. Here's how to craft a plan that supports your well-being today and in the future.
-
A Retirement Plan Isn't Just a Number: Strategic Withdrawals Can Make a Huge DifferenceA major reason not to set your retirement plan on autopilot: sequence of returns risk. Here's how to help ensure a bad market won't sink your golden years.
-
Dow Climbs 559 Points to Hit a New High: Stock Market TodayThe rotation out of tech stocks resumed Tuesday, with buying seen in more defensive corners of the market.
-
The 5% Diversification Rule: Your Secret Weapon for Smarter InvestingWhen it comes to investing, sometimes less is more. Following the 5% Diversification Rule helps you keep a more balanced portfolio.
-
Fish and Chips? More Like Fish and a Side of Customer Confusion and AngerYou expect chips — French fries, actually — to come with your order of fish and chips? Think again. This restaurant could be violating the truth-in-menu laws.
-
What the 2026 Tax Landscape Means for Advisers, From a Financial PlannerThe OBBB's impacts on 2026 are taking shape, amplifying the need for financial advisers' expertise in transforming stability into strategy for their clients.