Skechers: In Fashion
This footwear seller has been kicking out strong earnings and keeping up with customers' tastes.
Fashion footwear is hot, and the stock of sneaker-maker Skechers USA is kicking into high gear. Shares of this Manhattan Beach, Cal., company, which deals in casual and active footwear, are up 76% since October 2005, following a post-Katrina sales slump.
The company mainly sells its shoes to department and specialty retail stores, though it also owns 125 stores that peddle Skechers products exclusively. Profits reached $45 million in 2005, a whopping 90% increase from over 2004's net of $27 million. Sales rose 9%, to $1 billion, in 2005.
Skechers has been diligent in its quest to adapt to the changing tastes of its customers by consistently upgrading styles and designs. The company also recently launched three new designer, or "lifestyle," brands, which have seen healthy sales so far this year. Same-store sales -- sales at stores open at least a year -- rose steadily in 2005, with most of the growth occurring in Skechers stores, which carry the company's newest in-season footwear.

Sign up for Kiplinger’s Free E-Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Susquehanna Financial Group analysts John Shanley and Christopher Svezia say the strength of the Skechers brand is "encouraging" and predict that demand will remain strong beyond the fall 2006 shopping season. They maintain a "positive" rating for the stock.
At $22, Skechers shares (symbol SKX) trade at 18 times the average of analysts' 2006 earnings estimates of $1.20 per share, according to Thomson First Call.
--Katy Marquart
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.
-
Dow Jones Adds 463 Points as Rate-Cut Odds Rise: Stock Market Today
Some futures traders are now pricing in the possibility of a jumbo rate cut in September, which lifted stocks today.
-
Bullish IPO: Should You Buy BLSH Stock?
Wall Street is buzzing about the Bullish IPO. The Peter Thiel-backed crypto company went public on August 13, and BLSH stock nearly doubled in its market debut.
-
What Tariffs Mean for Your Sector Exposure
New, higher and changing tariffs will ripple through the economy and into share prices for many quarters to come.
-
How to Invest for a Fall Interest Rate Cut by the Fed
A lot can happen between now and then, but the probability the Fed cuts interest rates in September is back above 80%.
-
Are Buffett and Berkshire About to Bail on Kraft Heinz Stock?
Warren Buffett and Berkshire Hathaway own a lot of Kraft Heinz stock, so what happens when they decide to sell KHC?
-
How the Stock Market Performed in the First 6 Months of Trump's Second Term
Six months after President Donald Trump's inauguration, take a look at how the stock market has performed.
-
If You'd Put $1,000 Into Berkshire Hathaway Stock 20 Years Ago, Here's What You'd Have Today
Berkshire Hathaway is a long-time market beater, but the easy money in BRK.B has already been made.
-
If You'd Put $1,000 Into Procter & Gamble Stock 20 Years Ago, Here's What You'd Have Today
Procter & Gamble stock is a dependable dividend grower, but a disappointing long-term holding.
-
My Three-Day Rule for Investing: And If it Applies Now
Stock Market I've seen a lot in my career. Here's what I see now in the stock market.
-
Is It Time to Invest in Europe?
Stock Market Europe is being shaken out of its lethargy, militarily and otherwise, by Donald Trump's changes in U.S. policy. Should investors start buying?