A Winning Recipe for Picking Dividend Stocks
Look for stocks –- we pick four of them here -- that boast a powerful combination of generous dividend yield, strong dividend growth and low payout ratio.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.
You are now subscribed
Your newsletter sign-up was successful
Want to add more newsletters?
Delivered daily
Kiplinger Today
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more delivered daily. Smart money moves start here.
Sent five days a week
Kiplinger A Step Ahead
Get practical help to make better financial decisions in your everyday life, from spending to savings on top deals.
Delivered daily
Kiplinger Closing Bell
Get today's biggest financial and investing headlines delivered to your inbox every day the U.S. stock market is open.
Sent twice a week
Kiplinger Adviser Intel
Financial pros across the country share best practices and fresh tactics to preserve and grow your wealth.
Delivered weekly
Kiplinger Tax Tips
Trim your federal and state tax bills with practical tax-planning and tax-cutting strategies.
Sent twice a week
Kiplinger Retirement Tips
Your twice-a-week guide to planning and enjoying a financially secure and richly rewarding retirement
Sent bimonthly.
Kiplinger Adviser Angle
Insights for advisers, wealth managers and other financial professionals.
Sent twice a week
Kiplinger Investing Weekly
Your twice-a-week roundup of promising stocks, funds, companies and industries you should consider, ones you should avoid, and why.
Sent weekly for six weeks
Kiplinger Invest for Retirement
Your step-by-step six-part series on how to invest for retirement, from devising a successful strategy to exactly which investments to choose.
There are almost as many dividend-stock-picking strategies as there are dividend stocks. You could go for the dividend “achievers,” which have boosted dividends for at least 10 consecutive years, or the “aristocrats,” which have raised dividends for at least 25 years. You could focus on stocks with the fastest dividend-growth rates, or simply those with today’s highest yields.
But to cook up a portfolio full of healthy, sustainable and growing payouts, you need more ingredients. Recent research suggests that mixing a high dividend yield with strong dividend growth and a low “payout ratio” (the percentage of earnings paid out as dividends) is a winning recipe. Pankaj Patel, managing director at investment-research firm Cirrus Research, says a portfolio of stocks combining those three factors has beaten Standard & Poor’s 500-stock index by 6 percentage points annually over the long haul.
Generous dividends are a lifeline for seniors drawing income from their portfolios—particularly when the 10-year Treasury yields 2.4% and the S&P 500 yields less than 2%. But dividend growth is slowing and payout ratios are climbing, presenting challenges for investors seeking healthy, sustainable payouts.
From just $107.88 $24.99 for Kiplinger Personal Finance
Become a smarter, better informed investor. Subscribe from just $107.88 $24.99, plus get up to 4 Special Issues
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Look at Dividend Growth
When selecting dividend payers, “the growth of the dividend is the most powerful part of the formula,” as a rising dividend often buoys the share price, says Charlie Farrell, chief executive officer at Northstar Investment Advisors, in Denver. Yet a stretch of sluggish earnings growth has made dividend growth more elusive. In the first quarter of this year, U.S. stocks’ dividend net increases (dividend hikes minus cuts) amounted to $10.9 billion—a 39% decline from the first quarter of 2014, according to Standard & Poor’s.
A low payout ratio provides some insurance against dividend cuts, which can weigh heavily on stock prices. Farrell generally looks for payout ratios of about 50% or less. But with yield-hungry investors agitating for dividends, the ratios have been rising. In the 12 months ending with the third quarter of 2016, for example, 44 companies in the S&P 500 had payout ratios over 100%—the second-highest count in 10 years, according to FactSet.
So which stocks still boast that powerful combination of generous dividend yield, strong dividend growth and low payout ratio? In its research, Cirrus didn’t set any particular thresholds for these factors—the research firm simply looked for the best combination of the three. Here are some of the names that came out on top:
- Cisco Systems (CSCO). In addition to making the switches and routers that connect computers and computer networks, Cisco makes products for faster-growing segments such as wireless, security and data centers. The company started paying a dividend in 2011 and has boosted it every year since.
- Gilead Sciences (GILD). This biotech company is known largely for drugs that treat HIV and Hepatitis C, but it is building a strong pipeline in other areas such as inflammatory diseases. The company initiated its dividend in 2015, and its low 20% payout ratio leaves plenty of room for future growth.
- Home Depot (HD). The home-improvement retailer is benefiting from a strong housing market, and it enjoys some insulation from e-commerce competition thanks to its employees’ specialized knowledge and bulky merchandise that can’t be shipped cheaply. The company has made quarterly payouts for 30 years and in February announced a 29% dividend increase.
- VF Corp (VFC). This apparel maker owns brands such as North Face, Timberland and Lee jeans. Although reliance on department-store sales has hurt growth in recent years, the company is working to boost its direct-to-consumer sales through its own online and brick-and-mortar stores. The company last year raised its dividend 14%.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

-
Nasdaq Leads a Rocky Risk-On Rally: Stock Market TodayAnother worrying bout of late-session weakness couldn't take down the main equity indexes on Wednesday.
-
Quiz: Do You Know How to Avoid the "Medigap Trap?"Quiz Test your basic knowledge of the "Medigap Trap" in our quick quiz.
-
5 Top Tax-Efficient Mutual Funds for Smarter InvestingMutual funds are many things, but "tax-friendly" usually isn't one of them. These are the exceptions.
-
Nasdaq Leads a Rocky Risk-On Rally: Stock Market TodayAnother worrying bout of late-session weakness couldn't take down the main equity indexes on Wednesday.
-
Stocks Make More Big Up and Down Moves: Stock Market TodayThe impact of revolutionary technology has replaced world-changing trade policy as the major variable for markets, with mixed results for sectors and stocks.
-
Small Caps Step Up, Tech Is Still a Drag: Stock Market TodayEarly strength gave way to AI skepticism again as a volatile trading week ended on another mixed note.
-
AI Unwind Takes 2% Off the Nasdaq: Stock Market TodayMarkets are paying more and more attention to hyperscalers' plans to spend more and more money on artificial intelligence.
-
Strong Jobs Report Leaves Markets Flat: Stock Market TodayInvestors, traders and speculators are taking time to weigh the latest labor market data against their hopes for lower interest rates.
-
Dow Hits New High Ahead of January Jobs Report: Stock Market TodayA weak reading on December retail sales was in focus ahead of Wednesday's delayed labor market data.
-
Tech Stocks Fuel Strong Start to the Week: Stock Market TodayThe blue-chip Dow Jones Industrial Average extended its run above 50,000 on Monday and there are plenty of catalysts to keep the 30-stock index climbing.
-
Dow Adds 1,206 Points to Top 50,000: Stock Market TodayThe S&P 500 and Nasdaq also had strong finishes to a volatile week, with beaten-down tech stocks outperforming.