Southwest Airlines Stock Soars on Elliott Investment Stake
Elliott Investment Management revealed a massive stake in Southwest Airlines and plans to push for several changes. Here's what you need to know.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.
You are now subscribed
Your newsletter sign-up was successful
Want to add more newsletters?
Delivered daily
Kiplinger Today
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more delivered daily. Smart money moves start here.
Sent five days a week
Kiplinger A Step Ahead
Get practical help to make better financial decisions in your everyday life, from spending to savings on top deals.
Delivered daily
Kiplinger Closing Bell
Get today's biggest financial and investing headlines delivered to your inbox every day the U.S. stock market is open.
Sent twice a week
Kiplinger Adviser Intel
Financial pros across the country share best practices and fresh tactics to preserve and grow your wealth.
Delivered weekly
Kiplinger Tax Tips
Trim your federal and state tax bills with practical tax-planning and tax-cutting strategies.
Sent twice a week
Kiplinger Retirement Tips
Your twice-a-week guide to planning and enjoying a financially secure and richly rewarding retirement
Sent bimonthly.
Kiplinger Adviser Angle
Insights for advisers, wealth managers and other financial professionals.
Sent twice a week
Kiplinger Investing Weekly
Your twice-a-week roundup of promising stocks, funds, companies and industries you should consider, ones you should avoid, and why.
Sent weekly for six weeks
Kiplinger Invest for Retirement
Your step-by-step six-part series on how to invest for retirement, from devising a successful strategy to exactly which investments to choose.
Southwest Airlines (LUV) stock jumped more than 7% out of the gate Monday. The upside comes after The Wall Street Journal on Sunday reported that activist investor Elliott Investment Management has built a stake worth nearly $2 billion in the air carrier.
Elliott plans to engage with the management team at Southwest and push for changes to reverse the airline's recent underperformance, the WSJ said.
Southwest has faced a myriad of issues in recent years, including a major operational failure during the 2022 Christmas and New Year holidays that led to the cancellation of nearly 17,000 flights and left more than 2 million travelers stranded. The company was fined $140 million for these failures and had to pay more than $600 million in refunds and reimbursements to travelers, as Kiplinger previously reported.
From just $107.88 $24.99 for Kiplinger Personal Finance
Become a smarter, better informed investor. Subscribe from just $107.88 $24.99, plus get up to 4 Special Issues
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
More recently, Southwest announced on its first-quarter conference call in April that it was eliminating service in four cities and restructuring several other stations, including reducing flights in Atlanta International Airport and Chicago O'Hare International Airport, to "optimize" its network.
Southwest's stock is down about 6% over the last year, compared with gains of over 26% for Delta Air Lines (DAL) – one of Kiplinger's best stocks to buy – and about 4% for United Airlines (UAL).
Southwest stock has a market capitalization of approximately $17.7 billion at the time of this writing, so Elliott's estimated $2 billion stake would be roughly 11.3% of the company. This makes it one of LUV's largest stakeholders, alongside The Vanguard Group.
Is Southwest stock a buy, sell or hold?
Analysts are on the sidelines when it comes to the underperforming industrial stock. According to S&P Global Market Intelligence, the average analyst target price for LUV stock is $26.96, roughly 10% below current levels. Additionally, the consensus recommendation is Hold.
Financial services firm Argus Research recently downgraded LUV stock to Hold from Buy, citing issues that Elliott may very well be focused on fixing.
"With employee costs high and aircraft deliveries delayed, the road to recovery is likely to take longer than anticipated," wrote Argus Research analyst John Staszak in a May 28 note. "Southwest will also require time to accelerate revenue growth and improve its network."
Related Content
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

Joey Solitro is a freelance financial journalist at Kiplinger with more than a decade of experience. A longtime equity analyst, Joey has covered a range of industries for media outlets including The Motley Fool, Seeking Alpha, Market Realist, and TipRanks. Joey holds a bachelor's degree in business administration.
-
Quiz: Do You Know How to Avoid the "Medigap Trap?"Quiz Test your basic knowledge of the "Medigap Trap" in our quick quiz.
-
5 Top Tax-Efficient Mutual Funds for Smarter InvestingMutual funds are many things, but "tax-friendly" usually isn't one of them. These are the exceptions.
-
AI Sparks Existential Crisis for Software StocksThe Kiplinger Letter Fears that SaaS subscription software could be rendered obsolete by artificial intelligence make investors jittery.
-
5 Top Tax-Efficient Mutual Funds for Smarter InvestingMutual funds are many things, but "tax-friendly" usually isn't one of them. These are the exceptions.
-
Why Invest In Mutual Funds When ETFs Exist?Exchange-traded funds are cheaper, more tax-efficient and more flexible. But don't put mutual funds out to pasture quite yet.
-
Social Security Break-Even Math Is Helpful, But Don't Let It Dictate When You'll FileYour Social Security break-even age tells you how long you'd need to live for delaying to pay off, but shouldn't be the sole basis for deciding when to claim.
-
I'm an Opportunity Zone Pro: This Is How to Deliver Roth-Like Tax-Free Growth (Without Contribution Limits)Investors who combine Roth IRAs, the gold standard of tax-free savings, with qualified opportunity funds could enjoy decades of tax-free growth.
-
One of the Most Powerful Wealth-Building Moves a Woman Can Make: A Midcareer PivotIf it feels like you can't sustain what you're doing for the next 20 years, it's time for an honest look at what's draining you and what energizes you.
-
Stocks Make More Big Up and Down Moves: Stock Market TodayThe impact of revolutionary technology has replaced world-changing trade policy as the major variable for markets, with mixed results for sectors and stocks.
-
I'm a Wealth Adviser Obsessed With Mahjong: Here Are 8 Ways It Can Teach Us How to Manage Our MoneyThis increasingly popular Chinese game can teach us not only how to help manage our money but also how important it is to connect with other people.
-
Looking for a Financial Book That Won't Put Your Young Adult to Sleep? This One Makes 'Cents'"Wealth Your Way" by Cosmo DeStefano offers a highly accessible guide for young adults and their parents on building wealth through simple, consistent habits.