Don’t You Dare Fixate on the ‘Game’ of Investing

Chasing stock returns without setting a clear, long-term goal is never a good idea. Instead, take a “big picture” approach.

A man's fingers tap on a calculator with financial paperwork showing in the background.
(Image credit: Getty Images)

One of the main reasons Americans save and invest is to create income that will help fund their retirement.

And while investing is serious business, it also can be fun and intoxicating. In fact, maybe a little too fun and too intoxicating at times. As a result, some people get so caught up in playing the “game” of investing that they lose sight of the goal of investing, and that makes them and their portfolios more vulnerable to market turmoil than they need to be.

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Disclaimer

This article was written by and presents the views of our contributing adviser, not the Kiplinger editorial staff. You can check adviser records with the SEC or with FINRA.

Disclaimer

Investing involves risk, including the potential loss of principal. Any references to protection benefits, safety, security, or lifetime income generally refer to fixed insurance products, never securities or investment products. Insurance and annuity product guarantees are backed by the financial strength and claims-paying ability of the issuing insurance company. The appearances in Kiplinger were obtained through a PR program. The columnist received assistance from a public relations firm in preparing this piece for submission to Kiplinger.com. Kiplinger was not compensated in any way.

Disclaimer

The appearances in Kiplinger were obtained through a PR program. The columnist received assistance from a public relations firm in preparing this piece for submission to Kiplinger.com. Kiplinger was not compensated in any way.

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Clifton Ross, Investment Adviser Representative
President, CEO of Guardian Resources

Clifton Ross is president and CEO of Guardian Resources. He is a financial professional who has worked for more than 20 years in business operations, management and the financial industry. He is an Investment Adviser Representative and has passed the Series 65 securities exam. At Guardian Resources, he has built a comprehensive retirement planning company to ensure that retirees have the guidance necessary to help reach their goals.