Simple Investing Is Smart Investing

You don’t need an MBA to reach your financial goals. We show you how to make money the easy way.

Want to be the next Warren Buffett? You could begin by clearing your schedule, buying some highlighters, poring over annual reports and hitting the 800-page tome Security Analysis. And that’s just for starters. Want to be simply a great investor? Then learn to invest simply.

The big secret to successful investing is that it’s actually not all that complicated. Most of the mumbo jumbo doesn’t matter. You don’t need to know the difference between a credit-default swap and a credit card, or between a convertible bond and a convertible sofa, to manage your own money. Common sense will get you further than an MBA.

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Kathy Kristof
Contributing Editor, Kiplinger's Personal Finance
Kristof, editor of, is an award-winning financial journalist, who writes regularly for Kiplinger's Personal Finance and CBS MoneyWatch. She's the author of Investing 101, Taming the Tuition Tiger and Kathy Kristof's Complete Book of Dollars and Sense. But perhaps her biggest claim to fame is that she was once a Jeopardy question: Kathy Kristof replaced what famous personal finance columnist, who died in 1991? Answer: Sylvia Porter.