How Good Advisers Manage Risk in Challenging Markets
They understand the difference between what might be real challenges to an investor's strategy and fear brought on by market volatility.
Why are down markets challenging? And do they always need to be?
A portfolio manager knows every market has down days, and every portfolio will at times underperform. The real challenge comes when an investor’s investing strategy is consistently out of sync with their long-term goals.
For example, if the S&P 500 plunges 1,000 points (as it has done multiple times recently), or a hype bubble pops, it shouldn’t matter for a conservative portfolio made to protect against downside risk. If the strategy does its job, all is well. If not, portfolio managers review the underlying facts and decide if we should adjust.
From just $107.88 $24.99 for Kiplinger Personal Finance
Be a smarter, better informed investor.
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Disciplined portfolio managers don’t try to outsmart the market. We rely on data to keep the right level of risk in our investment strategies, based on what the aim is for those strategies. And managing risk is the name of the game.
Hope and fear are not investment strategies
In a perfect world, people would make investment decisions rooted in data and discipline. But we are human, and people do make choices with their money based on emotions like hope and fear.
The problem is that hope and fear are not investment strategies. A concentrated stock position or an investment into a hyped-up asset on a tip from a friend is like saying, “I hope I’m right.”
And even if their hopes are well-founded, history shows that investors are not great at sticking to those hopes. Dalbar’s latest Quantitative Analysis of Investor Behavior finds that investors hold on to a portfolio for an average of only 3.7 years before switching.
That is not enough time to achieve long-term financial goals. This is where a disciplined adviser or investment manager can make a meaningful difference.
Interested in more information for financial professionals? Sign up for Kiplinger’s new twice-monthly free newsletter, Adviser Angle.
The most successful advisers we work with at NewSquare Capital, an investment advisory firm based in Newtown Square, Pa., are the ones who can consistently steer their clients back to an investing strategy based on facts.
When fear or greed causes investors to lose sight of their long-term plan, sound advisers bring them back to earth by asking, Has anything really changed from your original, well-thought-out investment approach?
Moments of clarity
I have seen this question lead to moments of clarity as the investor realizes that there is more to investing than getting wrapped up in the latest market story, crossing their fingers and hoping for the best. From there, constructive conversations about appropriate strategy and methodology can take place.
Good advisers, in our experience, understand the differences between what might be real challenges to an investor’s strategy or just fear brought on by market volatility. The latter is natural.
A fact-based strategy doesn’t discount investor emotion outright. Instead, the goal is to take a step back and gently set those emotions aside, only weaving them into the plan if they are truly warranted — which is uncommon during fearful periods of volatility like now.
Related Content
- Stick to the Plan: Don't Panic During Economic Uncertainty
- During Market Volatility, Avoid These Common Investing Pitfalls
- Three Keys to Logical Investing When Markets Are Volatile
- Market Volatility Tempting You to Get Out? Read This First
- Four Historical Patterns in the Markets for Investors to Know
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

Ryan leads the portfolio management team at NewSquare, where he has been since its founding in 2010. Additionally, as the President, he plays a crucial role in expanding the firm’s investment offerings and provides leadership in business development, product innovation and content strategy. Known for his analytical approach and open-mindedness, Ryan encourages his team to seek deeper solutions for clients while fostering a collaborative environment.
-
I Walked Away from a Stable Mid-Career Job — Here’s the Retirement Math Behind that DecisionLife is short. Should you quit your job for a more satisfying career? Or were you laid off? Here's how I learned to protect my retirement after leaving a steady job.
-
My First $1 Million: Retired Military Veteran, 60, VirginiaEver wonder how someone who's made a million dollars or more did it? Kiplinger's My First $1 Million series uncovers the answers.
-
I Walked Away from a Stable Mid-Career Job — Here’s the Retirement Math Behind that DecisionLife is short. Should you quit your job for a more satisfying career? Or were you laid off? Here's how I learned to protect my retirement after leaving a steady job.
-
A Guide to Starting a Successful Business After 50Age can be an advantage for older entrepreneurs looking to extend their careers or supplement their income in retirement.
-
5 Charming Small Towns Where America's Wealthy RetireDiscover 5 small communities in the U.S. for affluent retirees — where charm outweighs the cost.
-
Investment Expert: Is Your Retirement Portfolio Too Late to the Profit Party?If you're following the usual retirement investment model, you could be missing out on a potential profit period that companies see in the run-up to their IPOs.
-
Losing Your Job? A Financial Planner's 6 Steps to Survive and ThriveWhether pink slips are just rumors at your company or layoffs have already landed, there are things you can do today to make the best of a tough situation.
-
Oil Prices vs Investor Returns: It's What's Beneath the Surface That CountsEngineering, geology and operating discipline can determine the success of oil and gas projects as much as the cost per barrel.
-
Dow Soars 493 Points in Fed-Fueled Bounce: Stock Market TodayNew York Fed President John Williams struck a dovish tone Friday, which eased Wall Street's worries over a potential December pause.
-
8 Worst Pieces of Retirement Advice EverDon’t let bad guidance derail your retirement. Here is what financial experts say is the advice every retiree should absolutely avoid.