Starbucks 2025 Dress Code Changes: See the New Look
The 2025 Starbucks dress code change features a uniformed look as part of creating a more familiar and friendly cafe experience.

Soon, when you go in to your local Starbucks for your favorite espresso or latte, you'll notice the baristas will look a little different.
Starbucks announced its dress code for baristas changed. The company did this as part of its "Back to Starbucks" mission to revitalize the cafe experience.
In a statement released by the coffee retailer, it states why they changed the look, "By updating our dress code, we can deliver a more consistent coffeehouse experience that will also bring simpler and clearer guidance to our partners, which means they can focus on what matters most, crafting great beverages and fostering connections with customers."
From just $107.88 $24.99 for Kiplinger Personal Finance
Be a smarter, better informed investor.

Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Starbucks 2025 dress code: What changed?
Starting on May 12, the dress code change will go into effect. Baristas, or what the company calls its partners, will wear the following:
- Solid black crewnecks, button up or collared shirts
- Blue or black denim
- Any shade of khakis
- Starbucks will also issue each barista two, company-branded t-shirts for free
Along with uniformity, the goal behind the change was to make the iconic green aprons stand out more. Starbucks added it will create a sense of familarity for customers.
The coffee giant is looking for ways to revitalize their business after lackluster sales. Starbucks witnessed store sales decline by 4% in the first quarter of 2025.
CEO Brian Niccol said the changes were part of creating a more friendly space, where customers can come and linger.
Starbucks shrinks menu
If you haven't been in a Starbucks recently, you might have missed some familiar items are gone. As part of the focus on improving the customer experience, Starbucks discontinued 13 drinks back in March.
The goal behind this change is to create a more nimble experience for its baristas, which could lower wait times customers have to endure.
Here are the drinks discontinued:
- Frappuccinos: Espresso, Caffe Vanilla, Java Chip, White Chocolate, Chai Creme, Caramel Ribbon Crunch, Double Chocolaty Chip Creme, Chocolate Cookie Crumble Creme, White Chocolate Creme
- Iced Matcha Lemonade
- White Hot Chocolate
- Honey Almondmilk Flat White
- Royal English Breakfast Latte
The bottom line
The Starbucks 2025 dress code changes create a uniformed look for baristas as part of an effort to improve the cafe experience. Along with the uniform changes, Starbucks recently removed 13 drinks from its menu in an effort to speed up service.
Combined, they're hoping to create a friendlier experience that will bring a surge of customers.
Related content
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

Sean is a veteran personal finance writer, with over 10 years of experience. He's written finance guides on insurance, savings, travel and more for CNET, Bankrate and GOBankingRates.
-
Taylor Swift Can Shake Off Wedding Costs — But Most Couples Can't: The Price of Getting Married in 2025
From engagement rings to bachelor parties, here's what it really costs to get married in 2025.
-
S&P 500 Tops 6,500 Even as Nvidia Slips: Stock Market Today
The world's most valuable company closed lower after earnings, but the S&P 500 managed to notch a new record high.
-
Taylor Swift Can Shake Off Wedding Costs — But Most Couples Can't: The Price of Getting Married in 2025
From engagement rings to bachelor parties, here's what it really costs to get married in 2025.
-
How to Keep Your Work Friends After You Retire
Work friendships can boost teamwork, lift your spirits, and make the job more fun. But when you retire, these friendships can fade. Here's a look at why that happens and what you can do about it.
-
These 5 Rules Separate the Rich From Everyone Else
From ownership to mindset, these core principles help explain why some people build lasting wealth and others stay stuck.
-
Retirees, Make These Financial Moves Before the Fed Cuts Rates
The Fed will likely reduce interest rates in mid-September. Financial experts explain where retirees should invest now to boost retirement funds.
-
How to Handle Costly Medical Bills — Smartly
If you’re looking for a way to pay for looming health care expenses, or if you’ve already fallen into debt, you have avenues to ease the burden.
-
I’ve Got $50,000 Burning A Hole in My Pocket. Where Do I Park It Amid Rate Cuts So I Don’t Lose Ground?
Why a mix of CDs can protect $50,000 from shrinking yields.
-
The Future of Financial Advice Is Human: Gen Z Trusts Advisers, But AI Skills Matter
Graduates entering the workforce trust human advisers more than AI tools with their financial planning. But AI can still enhance the client/adviser relationship.
-
Building a Business That Lasts: The Critical Steps to Avoid Blunders
'Another Way' author David Whorton offers advice on how to build an 'evergreen' business that endures by avoiding common pitfalls that can lead to failure.