Financial Planning

Where Robo Advisers Fail

These platforms can make investing simpler, but they can't give you the personal advice you really need.

by: Bryan Koslow, MBA, CFP®, CPA, PFS, CDFA™

April 29, 2016

In an effort to provide low-cost, technology-infused financial solutions to the Millennial generation (loosely defined as those born between 1982 and 2004), dozens of new robo adviser platforms have come to market in recent years. These platforms, much like target-date funds, promote, well, a robotic approach to managing your money, along with automatic rebalancing via proprietary algorithms based on your age, risk tolerance, goals and account size.

But can robo advisers provide you with the hands-on approach you really need?

Bryan Koslow, MBA, CFP®, CPA, PFS, CDFA™ is the President of Clarus Financial Inc., an Integrated Wealth Management firm with offices in NYC & NJ.

Securities and advisory services offered through Commonwealth Financial Network®, Member www.finra.org / www.sipc.org, a Registered Investment Adviser. Clarus Financial Inc., 120 Wood Ave South, Suite 600, Iselin, NJ 08830. 732-325-0456. Please review our Terms of Use.

This article was written by and presents the views of our contributing adviser, not the Kiplinger editorial staff. You can check adviser records with the SEC or with FINRA.

Bryan Koslow, MBA, CFP®, CPA, PFS, CDFA™

Founder & President, Clarus Financial Inc.

Bryan is the Founder & President of Clarus Financial Inc., an Integrated Wealth Management firm with offices in New York City and New Jersey.

Bryan is a Certified Public Accountant (CPA), Certified Financial Planner™ (CFP®), a Personal Financial Specialist (PFS), and a Certified Divorce Financial Analyst (CDFA™). He holds FINRA securities registrations Series 7, 63, 65, and has his New Jersey Life and Health Insurance license.