Turn Cash into Cash Flow with Passive Franchise Investing

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If you ask people about their financial planning, the word “nest egg” will undoubtedly come up. Many view retirement planning as a race to build a lump sum of cash by the time retirement comes around. Don’t get us wrong – having a healthy amount of cash in the bank is admirable. However, saving is only part of the journey to future financial independence, and relying solely on a 401(k) may not be enough.

The fact is, idle money loses power over time. While saving up during your working years is important, without an active plan to grow that nest egg, the slow creep of inflation and distribution taxes can sap your spending power when you need it most. If you have plans to exit the workforce early or want to upgrade your lifestyle now, your money needs to be working at full capacity to make it happen.

What’s more: Taking a savings-only approach assumes the best-case scenario – that you will be able to keep working (and saving) long-term. But life happens and circumstances change. Your plan should allow you to retire as planned, but adapt if necessary.

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Earn passive income, hedge against inflation, and diversify your portfolio through franchise investing with FranShares (opens in new tab)

Now for the good news: if you’ve been dutifully stashing cash in a lower-yield account, you are already well-positioned to upgrade your lifestyle and future-proof your finances. Turning your cash into cash flow ensures that your money can keep up – and continue to serve you – now and decades into the future. To do this, you need to put your money to work in recession-resistant, inflation-hedging investments.

Franchising (opens in new tab), with its low volatility and excellent return potential, is among the best vehicles for hedging against inflation.

P.S. - Want to earn passive income from franchise investing? Learn how you can diversify your portfolio and hedge against inflation while earning passive income with FranShares. There are already more than 29,000 investors on the waitlist, so don’t wait! Join the waitlist today! (opens in new tab)

Four ways franchising protects your finances long-term

Franchise ownership has long been a favorite wealth-building tool for wealthy Americans. It offers the benefits of owning an income-generating business, while reducing the uncertainty of starting an independent venture.

Some key features of the franchise (opens in new tab) model make it an excellent option for diversifying and protecting your assets in the long term.

Wealth-building ROI potential

To beat the inflation “tax,” your investments need to outperform the average. The better your returns, the more cushion you’ll have against the inevitable increase in costs – especially during periods of higher-than-average inflation. With even high-yield savings accounts and CDs offering well below 2 percent interest, these vehicles keep you treading water at best.

The average return in a franchise business, from 25 to 160 percent depending on the industry, make it a superior option for building wealth and hedging against inflation. In addition, these businesses offer a relatively short time to profitability – as few as x years. With a short time horizon, you can begin to enhance your portfolio or use the extra income to enjoy more freedom sooner.

Other alternative assets (such as venture capital funds) may feature similar ROI potential, but they feature higher risk and hold times of five to 10 years. That’s a long time to wait for results.

The ultra-wealthy have used franchise investing to generate wealth for decades. Now you can too with FranShares (opens in new tab).

Recession-resistant diversification

Hedging against long-term loss is one side of the coin; protecting against short-term pressure from recessions is the other. When a recession sends stock and bond prices lower, you need a way to preserve your assets. To soften the blow of these downturns, you can invest in assets with a lower correlation to the public markets.

Investing in franchises moves your money away from the volatility of the markets, which lowers your risk while producing steady, reliable income year after year. This can help you take advantage of good market conditions while smoothing the financial road during market contraction.

Franchises are seen as a recession-resistant investment for several reasons. First, they are often service-based businesses. When a business serves an essential consumer need – necessities like auto and home repair, personal care services, waste management, healthcare, or education – they can weather recessions more effectively.

Additionally, franchise businesses don’t “go it alone.” They benefit from a proven method of management and operation, partnered with a franchisor who has a stake in their success. This extra layer of support can help franchise owners navigate tough economic times.

Learn more about how you can diversify your portfolio with franchise investing through FranShares (opens in new tab).

Reliable hedge against inflation

Inflation isn’t inherently “bad”; a normal level of inflation is a consequence of a growing economy. But to improve your spending power, you need to put your money on the right side of the equation. Hedging allows you to avoid the pinch of higher-than-normal inflation periods, and even use them to your advantage.

Because franchises are goods- and service-based, they offer some insulation against inflation. As the cost of goods and services rises, business owners can increase prices accordingly. Because franchises serve essential industries, you will continue to see customers come through the door despite inflation. In some cases, revenue for these businesses may increase during times of increased inflation.

Real assets are the best inflation hedge. Learn how you can use franchise investing to hedge against inflation with FranShares (opens in new tab).

Lower-risk business model vs. traditional start-ups

Starting a business is a great way to take control of your financial future. It allows you to build a secondary income stream and hedge against inflation. It’s also a major undertaking, requiring a business concept, a strategic plan, and an understanding of how to operate and scale.

Franchise businesses lower this barrier to entry. They run according to a well-established franchise plan with marketing, operations, and financials carefully laid out. While they do require managerial expertise, the proven structure can help business owners avoid “reinventing the wheel.” This can lower the risk for new entrepreneurs.

FranShares franchise investing

Why don’t more people invest in franchises?

While franchise investment can help you create future-proofed finances, the traditional franchise model is not a fully passive asset. Often, the franchisors who benefit most from this model already have considerable financial means to run the organization semi-passively.

For the everyday investor, having the upfront capital to invest is only part of the decision – several other factors come into play when considering this alternative asset.

Running a franchise takes time

As with any business, becoming the owner-operator of a franchise requires a time investment. While you may not be working behind the counter, owners are responsible for the administration of the business, such as hiring, payroll, customer service, ordering, and scheduling. Your location’s success will depend on the time you put into the business.

While some franchisees hire experienced in-house managers or external teams to handle the day-to-day operations, in this scenario there is still time spent “managing the managers” in order to ensure things run smoothly. This semi-absentee method of franchising can eventually offer you more time freedom, but it doesn’t happen overnight. Taking an outsourced management approach also increases your cost of operation and affects bottom-line profitability.

Management experience is essential

If you’ve never managed people and/or processes, franchising can present a steep learning curve. In addition to general business management experience, the most successful franchise owners often have previous experience in the model, sometimes as location managers. In order to successfully run and scale a franchise operation, you’ll need to develop those skills.

Picking the right franchise can be challenging

Once you’ve settled on franchising as the right opportunity for you, the next step is choosing the right franchisor to partner with – and there are thousands of franchise brands in the United States. Each has different fees and start-up costs, expected revenue, time to profitability, and available territory. Potential franchisees need an understanding of financial disclosure documents (FDDs) to evaluate potential partners and understand the costs and challenges of starting up a location.

Earn passive income through franchise investing with FranShares (opens in new tab).

A new way to franchise with FranShares

The obstacles to franchise operation have long kept everyday investors out of this important asset class. Many don’t have the time to invest in traditional franchises, and/or lack the industry knowledge necessary to make the best investment choice.

FranShares (opens in new tab) is changing the way people invest in franchises. We’re giving accredited and non-accredited investors a platform to invest in professionally managed, fully passive franchise opportunities. This fractional approach – which has helped retail investors diversify into stocks, wine, art, and other wealth-building alternative assets – can now enable anyone to bring the power of franchising to their investment plan.

Our expert teams vet and select established, profitable franchises, build out a network of locations in highly desirable markets, and enable you to invest in a portfolio of high-performing franchises fee-free, with investments starting at $500. Our platform allows investors to diversify their holdings by industry and geography, and realize recurring returns on their investment with shorter holding periods. As co-investors in each fund, FranShares is committed to building highly profitable franchise networks and staffing them with the best management teams in the industry.

Our next fund is opening shortly. If you’re ready to harness the power of franchising to enhance and protect your financial future, join our waiting list.

FranShares franchise investing

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