Investors: Stop Overpaying for Simple Market Exposure
Do you pay your financial adviser a 1% advisory fee for all your investments? If so, you may be paying too much, because much of your portfolio is probably invested in some basic funds that could be had for much less.
When you’re dining out at a fancy French restaurant, you probably don’t mind paying a premium price for an elaborate four-course meal featuring high-end, hard-to-find ingredients prepared by a skilled chef. On the other hand, you probably wouldn’t want to pay a premium price for mass-produced chicken tenders fried up by a high school kid in a paper hat (even if those chicken tenders are deliciously satisfying). It’s kind of the same thing with your investments.
Regardless of your asset allocation or the type of investments you own (ETFs, mutual funds, annuities, etc.), they generally fall into three categories – Beta, Smart Beta and Alpha. Beta strategies are essentially broad market exposure, based on investing in the S&P 500, Russell 100 or a broad bond index, such as the Barclays Aggregate Bond Index.
Smart Beta strategies offer a slight alternative to simply investing in a broad index. For instance, a popular Smart Beta strategy is a portfolio invested in high-quality dividend-paying stocks or a more concentrated portfolio made up of large-cap growth stocks. The third option, and arguably the most advantageous component of an investment portfolio, would be Alpha strategies. These are investment strategies designed to outperform Beta and Smart Beta strategies all the while, at least ideally, taking on less risk than their less complex counterparts.
From just $107.88 $24.99 for Kiplinger Personal Finance
Become a smarter, better informed investor. Subscribe from just $107.88 $24.99, plus get up to 4 Special Issues
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Sophisticated investors have long appreciated the value of Alpha strategies. There is little question that there is value, and consequently a commensurate cost, to generating market-beating returns while taking on lower levels of risk. Nonetheless, given that all investment strategies go through periods of underperformance, prudent investors deploy a variety of strategies, combining Beta, Smart Beta and Alpha strategies to achieve their investment goals.
Unfortunately, most investors often are paying similarly high costs for Beta and Smart Beta Strategies as they are for Alpha Strategies. Given that in most cases Beta and Smart Beta strategies represent the largest component of a portfolio, and that these strategies are readily available in many forms and cost as little as a few basis points (1 basis point = 1/100 of 1%), many investors are vastly overpaying for their investments.
It is not unusual for an investor with a $1 million portfolio to pay a 1% annual investment advisory fee, plus underlying portfolio and trading costs, which often amount to another 1% or more. The grand total for these fees can easily be $20,000 per year!
Take a hypothetical $1 million portfolio invested in a traditional, albeit increasingly less effective, 60/40 stock-and-bond portfolio. Odds are that over two-thirds of the portfolio is invested in Beta and Smart Beta strategies, providing the investor with the opportunity to significantly cut costs without sacrificing returns.
Assume $250,000 is invested in a Smart Beta strategy, such as a portfolio of high-quality dividend-paying stocks or growth stocks with fortress-like balance sheets. This can be efficiently achieved by investing in the iShares Core S&P U.S. Growth ETF (ticker: IUSG), which costs 5 bps. Another $250,000 might be invested in an S&P 500-like investment (Beta). There the State Street S&P 500 ETF (SPY) offers the purest exposure and only costs 10 bps. For the fixed income component of the portfolio ($200,000), the Vanguard Total Bond Market ETF (BND) costs 5 bps.
By reducing the implementation and investment cost as illustrated above, from 1% to less than 1/10th of 1% (6.78 bps to be exact) for the Beta and Smart Beta portion of their portfolio, the investor would save $6,525 in underlying portfolio costs in year one, and depending on growth, more in subsequent years.
What this means for investors is, while it's important to seek professional help as you prepare for retirement, don't be afraid to take on the more basic portion of your portfolio yourself. With a few simple, low-cost funds, you can build a base for yourself, while leaving the rest to the experts.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

Oliver Pursche is the Chief Market Strategist for Bruderman Asset Management, an SEC-registered investment advisory firm with over $1 billion in assets under management and an additional $400 million under advisement through its affiliated broker dealer, Bruderman Brothers, LLC. Pursche is a recognized authority on global affairs and investment policy, as well as a regular contributor on CNBC, Bloomberg and Fox Business. Additionally, he is a monthly contributing columnist for Forbes and Kiplinger.com, a member of the Harvard Business Review Advisory Council and a monthly participant of the NY Federal Reserve Bank Business Leaders Survey, and the author of "Immigrants: The Economic Force at our Door."
-
S&P 500 Tops 7,000, Fed Pauses Rate Cuts: Stock Market TodayInvestors, traders and speculators will probably have to wait until after Jerome Powell steps down for the next Fed rate cut.
-
The Met Opera May Sell Its Iconic Paintings. Is it a Good Investment?Buying the Marc Chagall murals would come with a big stipulation attached.
-
Do You Really Need All Those Phone Plan Perks?Unlimited data plans now come bundled with streaming, travel perks and device deals — but many people pay for extras they rarely use.
-
Today's Senior Living Communities Are Not Your Grandma's 'Old Folks' Home': An Expert Guide to Shopping for the Right FitSenior living facilities have improved and are as diverse as the people who inhabit them. Now, they're more than just a place to go — they're a place to grow.
-
3 Common Misconceptions About Working With a Financial PlannerThink financial planners are only for the wealthy and that AI can replace human advice? Nope. Even people with moderate wealth need professional advice.
-
Should You Consider Investing in the Quantum Computing Sector? This Investment Adviser Has Some SuggestionsInvestors interested in quantum computing could consider ETFs focused on cloud services enabling small businesses to use big technology.
-
I'm an Estate Planning Attorney: These Are the Estate Plan Details You Need to Discuss (And What to Keep Private)Gen Xers and Millennials would like to know if they're going to inherit (and how much), but Baby Boomers in general don't like to talk about money. What to do?
-
I'm a Financial Adviser: This Is How You Can Minimize the Damage of Bad Market Timing at RetirementPoor investment returns early in retirement on top of withdrawals can quickly drain your savings. The ideal plan helps prevent having to sell assets at a loss.
-
'You Owe Me a Refund': Readers Report Challenging Their Attorneys' BillsThe article about lawyers billing clients for hours of work that AI did in seconds generated quite a response. One law firm even called a staff meeting.
-
7 Questions to Help Kick Off an Estate Planning Talk With Your ParentsIt can be hard for aging parents to discuss estate plans — and for adult kids to broach the topic. Here are seven questions to get the conversation started
-
Down But Not Out: 4 Reasons Why the Dollar Remains the World HeavyweightThe dollar may have taken a beating lately, but it's unlikely to be overtaken as the leading reserve currency any time soon. What's behind its staying power?