Avoid the Buy-High, Sell-Low Trap
The stock market's volatility is whipping up problems for panicky investors who get cowed into following the herd.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.
You are now subscribed
Your newsletter sign-up was successful
Want to add more newsletters?
Delivered daily
Kiplinger Today
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more delivered daily. Smart money moves start here.
Sent five days a week
Kiplinger A Step Ahead
Get practical help to make better financial decisions in your everyday life, from spending to savings on top deals.
Delivered daily
Kiplinger Closing Bell
Get today's biggest financial and investing headlines delivered to your inbox every day the U.S. stock market is open.
Sent twice a week
Kiplinger Adviser Intel
Financial pros across the country share best practices and fresh tactics to preserve and grow your wealth.
Delivered weekly
Kiplinger Tax Tips
Trim your federal and state tax bills with practical tax-planning and tax-cutting strategies.
Sent twice a week
Kiplinger Retirement Tips
Your twice-a-week guide to planning and enjoying a financially secure and richly rewarding retirement
Sent bimonthly.
Kiplinger Adviser Angle
Insights for advisers, wealth managers and other financial professionals.
Sent twice a week
Kiplinger Investing Weekly
Your twice-a-week roundup of promising stocks, funds, companies and industries you should consider, ones you should avoid, and why.
Sent weekly for six weeks
Kiplinger Invest for Retirement
Your step-by-step six-part series on how to invest for retirement, from devising a successful strategy to exactly which investments to choose.
When an investment legend who has seen 50% single-day declines twice in his career says he’s never seen volatility like he’s currently seeing, it means the market is in the midst of a once-in-a-lifetime wild ride. Despite the yo-yoing stock market, Jack Bogle, the founder of Vanguard, whose career spans 66 years, doesn’t think that long-term investors have anything to worry about.
Most seasoned investors agree. But many less-experienced investors aren’t as confident, and it shows. They are panicking with every new news cycle that claims an impending trade war with China is devastating the market and sending the Dow Jones into triple-digit declines, or cheering the news that China’s easing on trade war talks is sending the Dow Jones up by triple digits.
Volatility’s Causes and Effects
The causes of the roller coaster volatility include a variety of concerns: President Trump’s tweets, the Federal Reserve’s plans to continue raising interest rates, inflation, that possible trade war with China and more. If that wasn’t enough, the market is experiencing an unusually long bull run. As the Dow Jones hovers around 24,000, it’s hard to imagine that nearly nine years ago it dropped to a low of 6,443.27. Financial advisers and professionals believe stock prices are on the high end.
From just $107.88 $24.99 for Kiplinger Personal Finance
Become a smarter, better informed investor. Subscribe from just $107.88 $24.99, plus get up to 4 Special Issues
Sign up for Kiplinger’s Free Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
Anxious investors during times like these experience two kinds of volatility:
- Upside volatility is when the investor sees the market rising and rising and wonders if they are missing out. When the Dow Jones shoots up 300 points in a single day, it’s natural to think that it’s time to get in, causing many to invest. They believe that if they don’t, they are missing out on prime buying opportunities. But they are generally buying when they shouldn’t.
- Downside volatility is the opposite. The Dow opens 200 points lower than the previous close and only seems to descend from there. People begin to think they should sell while there’s still stock left to actually get rid of, and so they deviate from their plan.
After two years of rising stocks markets, when it seemed each new week brought a new index high, the market is shifting like never before. Emotions take over. Buy-high, sell-low becomes the unintended consequence.
It’s Not Market Timing, It’s Time in the Market
For the investors eyeing their savings and stocks and wondering what move to make to prevent a devastating loss, the best bet is to stay the course on the path set forth by you and your financial planner. In the long run, stocks rise. Remember, the news outlets make money when you watch their programs and click on their articles. That’s why you have to wait until the 11 o’clock news to see what in your kitchen might kill you, or to learn if the latest stock drop is the start of a major downturn.
The best thing an investor can do is tune it out: Don’t watch the news. This type of volatility causes irrationality, so it’s best to not pay attention to it. Investors should be putting blinders on and not buying into the talking heads on TV. Corrections, even in volatile times, are a natural part of the market fluctuation, and rarely do they turn into a bear market; in fact, 80% of corrections will rebound without becoming a bear.
Over time, the market generally moves up overall. Regardless of these volatile times, getting reassurance from your trusted financial adviser and sticking with your pre-determined course of action may be the best option available.
This article is for informational purposes only. It is not intended as investment or tax advice and does not address or account for individual investor/taxpayer circumstances. Please click here for important additional disclosures.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

A founding Partner of Telemus, Gary Ran serves as the firm's chairman. In this role, he is responsible for the overall strategic direction of Telemus in addition to managing key member relationships and serving on the firm's investment committee. Prior to forming Telemus in 2005, Ran served as a first vice president of investments at Merrill Lynch and as senior vice president of investments at UBS Financial Services. During his career of more than 20 years as a retail stockbroker, he built one of the largest brokerage practices in the industry. He has been repeatedly selected as one of "America's Top 100 Advisors" and "America's Top Independent Advisors" by Barron's magazine and is frequently quoted in numerous industry publications.
-
Nasdaq Slides 1.4% on Big Tech Questions: Stock Market TodayPalantir Technologies proves at least one publicly traded company can spend a lot of money on AI and make a lot of money on AI.
-
Should You Do Your Own Taxes This Year or Hire a Pro?Taxes Doing your own taxes isn’t easy, and hiring a tax pro isn’t cheap. Here’s a guide to help you figure out whether to tackle the job on your own or hire a professional.
-
Trump $10B IRS Lawsuit Hits an Already Chaotic 2026 Tax SeasonTax Law A new Trump lawsuit and warnings from a tax-industry watchdog point to an IRS under strain, just as millions of taxpayers begin filing their 2025 returns.
-
I Met With 100-Plus Advisers to Develop This Road Map for Adopting AIFor financial advisers eager to embrace AI but unsure where to start, this road map will help you integrate the right tools and safeguards into your work.
-
The Referral Revolution: How to Grow Your Business With TrustYou can attract ideal clients by focusing on value and leveraging your current relationships to create a referral-based practice.
-
This Is How You Can Land a Job You'll Love"Work How You Are Wired" leads job seekers on a journey of self-discovery that could help them snag the job of their dreams.
-
65 or Older? Cut Your Tax Bill Before the Clock Runs OutThanks to the OBBBA, you may be able to trim your tax bill by as much as $14,000. But you'll need to act soon, as not all of the provisions are permanent.
-
The Key to a Successful Transition When Selling Your Business: Start the Process Sooner Than You Think You Need ToWay before selling your business, you can align tax strategy, estate planning, family priorities and investment decisions to create flexibility.
-
I'm a Financial Adviser: This Is the $300,000 Social Security Decision Many People Get WrongDeciding when to claim Social Security is a complex, high-stakes decision that shouldn't be based on fear or simple break-even math.
-
4 Ways Washington Could Put Your Retirement at Risk (and How to Prepare)Legislative changes, such as shifting tax brackets or altering retirement account rules, could affect your nest egg, so it'd be prudent to prepare. Here's how.
-
2026's Tax Trifecta: The Rural OZ Bonus and Your Month-by-Month Execution CalendarReal estate investors can triple their tax step-up with rural opportunity zones this year. This month-by-month action plan will ensure you meet the deadlines.