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Best Cities 2010: Seattle, Wash.

The economy in our number-two pick for Best Cities for the Next Decade is ready for take-off.

By Jane Bennett Clark, Senior Associate Editor

From Kiplinger's Personal Finance magazine, July 2010
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Rain City? We'd say Brain City. Home to a well-educated workforce, a world-class research university, über innovators Microsoft, Amazon and Boeing, and a host of risk-taking, garage-tinkering entrepreneurs, Seattle crackles with creative energy. "We only have two products here: smart people and great ideas," says Mark Emmert, president of the University of Washington.

Those same attributes drive the Seattle economy, which is preparing for takeoff after hitting a few hard bumps over the past several years, especially in real estate, manufacturing, construction and retail. One shiny new prospect: Boeing's 787 Dreamliner, a commercial airplane that the company says flies farther and uses 20% less fuel than similar-size aircraft. This game-changing plane, along with a backlog of orders for older planes and the prospect of a major military contract, forecast clear skies ahead for Boeing as well as the industry. "Aerospace here is huge and growing," says Bill McSherry, of the Prosperity Partnership, a business consortium.

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Equally energized is the life-sciences industry, a staple of the Seattle business scene thanks to the University of Washington's billion-dollar-a-year research budget and a cluster of top-flight medical and bioscience centers. The strength of the sector has made Seattle a focal point for global health initiatives, including those of the Seattle-based Gates Foundation and the Obama administration. "We have the greatest concentration of global health activities, in terms of discovery, development and delivery, of any place in the world," says Lisa Cohen, executive director of the Washington Global Health Alliance. "We can't hire fast enough."

Clean tech is an ideal fit for a city teeming with engineers, environmentalists, software geeks and scientists. This industry, which includes construction, architectural services, engineering and environmental consulting, grew 4.2% a year from 2002 to 2008 and is expected to grow about 1.4% annually over the next few years, outpacing the economy as a whole, according to the Puget Sound Regional Council.

Seattle-based McKinstry, the giant company that retrofits buildings for energy efficiency and installs energy-efficient systems in new buildings, not only serves as a national model for clean tech but also demonstrates the area's willingness to nurture new ideas. McKinstry recently opened the Innovation Center, an airy, 24,000-square-foot space outfitted with reclaimed timber and glass walls. Here, entrepreneurs can develop their products alongside McKinstry engineers and brainstorm with each other at the in-house wine bar. "It's a place for collaboration," says Elsa Croonquist, managing director of the center.

Seattle's intellectual sizzle has yet to solve all of its problems, which include empty office buildings, stalled construction projects, aging infrastructure and a collective tendency to debate rather than decide. From his office aerie on the 57th floor of the municipal tower, Stephen Johnson, acting director of the Seattle Office of Economic Development, points to the ailing manufacturing center to the south and the mostly vacant skyscraper opposite his window. "Other areas have been deliberate in how economic development occurs," Johnson says. "We've been more laissez-faire. We realized with this recession that our city and region need to be much more aggressive in business development."

Seattle is revising its tax, zoning and permit policies to make them more business-friendly, says Johnson. Meanwhile, this sophisticated Pacific Rim city has other qualities to recommend it, including great food, a glorious setting, an outdoorsy culture, enough rain to keep the locals' complexions looking dewy -- and, yeah, plenty of smart people.

VIDEO: Take a Guided Tour of Seattle

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Reader Comments (10)

Posted by: Clayton Hall at 06/04/2010 12:31:11 AM

I lived in Seattle for 15 years and this article absolutely captures the attitude of the city. I am also glad to read the article mentions how beautiful the city is. Not many people know just what a wonderful place Seattle is to live and potentially open a business. It has gone through recent economic troubles, but I believe a place as full of energy as Seattle wont stay down too long!

Posted by: Eileen Morgan at 06/06/2010 12:21:11 PM

The diversity of cultures in Seattle also lends to a creative energy that coupled with the intellectual assets allows this area to bounce back. I worked for several years at a store fixtures company that helped business owners set up their stores. The range of clients was virtually world wide. There is an incredible natural landscape available to any economic level from Puget Sound to the Cascades. You do have to know how to enjoy the rain and the sun. It's easier to work hard here and escape to a coastal or mountain scape for a renewal. The small business owners reflect that corporate broadmindedness in an approach to problem solving. It's an awesome place to work and live. Appreciated the article.

Posted by: Sally at 06/14/2010 06:42:51 PM

I am relocating to Seattle from Australia and am open to suggestions of how to become acquainted with the city and settle there successfully.

Posted by: Jeremy at 06/17/2010 10:13:18 PM

@Sally. (Mostly) lifelong Seattlite here. The one thing I'd tell you about adjusting here (other than buying lots of Gore-Tex, listening to NPR, and learning the difference between Vivace, Zoka, and Vita coffee and having strong opinions on all of them) is to work on socializing. The closed and self-contained social lives people lead here tend to drive a lot of newcomers off the bend. 222There are groups which will enourage friendly socializing. The Mountaineers Club does hiking and outdoor activities every weekend. Reading groups abound in the city if hiking isn't your speed. We have kids, so we meet a lot of parents through school activities, but having kids to build a social life is a bit like becoming a bishop so you can meet girls. :-) I hope you enjoy your stay here. It's a cool place if you don't let the small stuff get under your skin.

Posted by: SZHOFIONI at 07/02/2010 01:27:09 PM

HOW ABOUT THE WEATHER? HOW MANY SUNNY DAYS A YEAR? THANKS. HOW ABOUT HOUSUNG?

Posted by: Mr. Bagens at 07/07/2010 04:59:02 PM

I left the greater Seattle area after graduation for the sun and heat of the Southwest, what a mistake. After 2 years in Vegas and 3 in Phoenix I am ready to move back. The lack of intellectual conversation and foresight on the part of government and business leaders is more depressing than the rain and drizzle. I think the heat down here fries the brain and puts everyone in an agitated state. At least in Seattle you can go out in the drizzle and volunteer to help the community without risking life and limb as you do in Phoenix. I keep hearing about the Seattle freeze and how people are standoffish, but I have never found that to be the case. I lived in the greater Seattle area for 28 years and made new (genuine) friends every week by going to local campus libraries, book clubs and just hanging around REI and Gyms. My suggestion for anyone moving to Seattle without a network of friends is to take some of the continuing education classes (Art, Cooking, and Language) in the area. The classes are cheap and well worth the cost. Not only will you improve yourself through education you will also have plenty of friends with common interests to hang with.

Posted by: Bryan Mason at 07/12/2010 07:01:29 AM

Nice people but socially limited!!!

Posted by: J van Metre at 08/03/2010 04:26:06 PM

Lovely place, really...about 40 days a year. Not too bad for another 60 or so. The rest of the time truly dreary. Lived there 10 years and loved the few wonderful days, but it wasn't enough to sustain me. I don't know why these reports, by all publications, always leave out the weather. I really couldn't take it. Now live in Oro Valley, AZ. Beautiful, clear skies.

Posted by: Don at 08/23/2010 12:23:22 AM

Sally, coming from Australia I would guess your major adjustment will be weather. Think London, except the rainfall is more skewed. Actually summer days are generally dry and pleasant once summer gets going. Winters are wet and generally mild. If the gray gets to you, you might want to plan a midwinter escape. Otherwise it depends on your likes and interests. Neighborhoods range from close-in urban hip (downtown, Belltown, Capitol Hill, Queen Anne Hill) to suburban. You will find the cultural amenities you would expect in a city of Seattle's size. Terrific scenery and recreational opportunities abound in nearby water and mountains. Good luck!

Posted by: Marth at 09/02/2010 04:24:23 PM

Great post! I think Seattle is the best city in the world and has the best things to offer! I recently stumbled upon this blog that I found pretty funny in its reference to Seattle: burisonthecouch.wordpress.com/2009/06/23/theres-no-place-like-home-sort-of/ Thanks for the post! Seattle rocks!



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