Debunking the Myths of 529 Plans for College Savers
Like saving for retirement, you can never start too early on saving for college. Take a quick true-and-false quiz to see if you grasp the power of 529 plans.


Like saving for retirement, you can never start too early on saving for college. The cost of post-secondary education continues to outpace inflation. According to FinAid.org, the historical average college tuition inflation rate was 8%, compared with 3.2% for inflation. More recently, tuition inflation rates have been hovering around 6% annually and inflation overall is a little over 2%.
College will cost how much?
According to CNBC, Fidelity has a new “$2K” rule of thumb: If you intend to cover half the cost of college tuition at a four-year public university, multiply your child’s age by $2,000. For example, a 10-year-old should have a 529 savings plan account with $20,000 in it. Obviously, if you intend to send your child to a more expensive school or cover more than half the cost, the target amount should be higher.
The College Board’s 2016 study “Trends in College Pricing” indicates the average cost of four-year public in-state college hit $17,100 for the 2016-17 school year. That figure includes undergraduate tuition, room and board. The cost for private school undergrads? An average of $43,440. By 2024, those averages are expected to climb to $34,000 and $76,000, respectively.

Sign up for Kiplinger’s Free E-Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
The Struggle
Many of my clients ask a similar question: How should our savings be directed? When there are several competing priorities – emergency fund, paying off debt, saving for retirement, etc. – adding education savings to the list may seem too daunting. Generally, I encourage young families to focus on immediate goals like the emergency fund and debt management. We also look at maximizing any employer match through a company-sponsored retirement plan. THEN, and only THEN, do we explore 529 plan funding.
Two Types of 529 Plans
In the world of 529 college savings plans, there are two primary types: Prepaid and Savings.
Prepaid plans are available only in select states and allow you to purchase tuition credits at today’s rates. Since these prepaid plans are administered by the state or higher education institution, investment performance is tied to tuition inflation.
The more common 529 college savings plans are available nationwide and are subdivided into broker and direct plans. Broker-sold plans can be purchased through an investment adviser and are professionally managed by that adviser. Direct plans, on the other hand, are generally less expensive but more of the “DIY” version. You, as the account owner, decide how to allocate investments in direct plans. Many of these state-run savings plans offer age-based options that gradually become more conservative as the beneficiary nears college age. The market performance of any 529 savings plan is tied to the underlying investment.
Debunking the Myths: Take the Quiz
Now that you understand the types of 529 plans, let’s play a game: TRUE or FALSE.
1. True or false: You must invest in the 529 plan of your home state.
FALSE. Several states offer a state income tax deduction only if you invest in your home state plan, but other states provide tax parity whereby you receive the state income tax deduction even if you contribute to an outside state’s plan. Examples of these parity states include Arizona, Kansas, Missouri and Pennsylvania.
2. True or false: You will lose money if your child (the beneficiary) doesn’t go to college.
FALSE. The amount you initially contribute to a 529 plan can be withdrawn without penalty. Only the “gain” or appreciation is subject to income tax and 10% penalty for non-qualified (“NQ”) distributions. Let’s suppose you contributed $50,000 to a 529 plan and the balance grew to $60,000. You pay income tax and 10% penalty on the $10,000 gain of NQ distributions. Furthermore, if your son or daughter will not be attending college, you can transfer 529 funds to another family member without penalty. There is no age or income limit for a beneficiary.
3. True or false: A 529 plan allows you to save for future higher-education costs and simultaneously make a tax-advantaged investment.
TRUE. Contributions to 529 plans grow tax-deferred, and qualified distributions are tax-free. By definition, qualified 529 plan withdrawals include tuition, fees, books, equipment and supplies. Room and board is also considered “qualified” if the student is enrolled at least half-time at a university or vocational school.
4. True or false: Many 529 plans allow out-of-state investors, but other benefits may apply to investors who participate in their state-sponsored plans.
TRUE. Choosing your home state plan may result in matching grants and scholarships, protection from creditors and exemption from state financial aid calculations. If you reside in a parity state, lower fees and superior historical investment performance may entice you to choose an out-of-state plan. Regardless of which state plan you choose, there is a downside: 529 plan balances impact the federal student aid calculation for need-based aid and reduce eligibility for select federal tax credits. Assets in accounts owned by a dependent student or one of their parents are considered parental assets on the FAFSA. When a school calculates the student's Expected Family Contribution (EFC), only a maximum of 5.64% of parental assets are counted. This is quite favorable compared to other student assets, which are counted at 20%. Higher EFC means less financial aid.
I personally believe the benefits of 529 plans outweigh any disadvantages. Interested in establishing a 529 plan? The website SavingforCollege.com offers additional resources.
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.

Deborah L. Meyer, CFP®, CPA/PFS, CEPA and AFCPE® Member, is the award-winning author of Redefining Family Wealth: A Parent’s Guide to Purposeful Living. Deb is the CEO of WorthyNest®, a fee-only, fiduciary wealth management firm that helps Christian parents and Christian entrepreneurs across the U.S. integrate faith and family into financial decision-making. She also provides accounting, exit planning and tax strategies to family-owned businesses through SV CPA Services.
-
Is Your State Coming For Your Online Sports Bets?
State Tax Several states are trying to hike sports betting tax rates in 2025. Here’s how it could affect you.
-
Retire in the Bahamas With These Three Tax Benefits
Retirement Taxes Retirement in the Bahamas may be worth considering for high-net-worth individuals who hate paying taxes on income and capital gains.
-
I'm a Financial Planner: This Is the Key to Successful Retirement Planning
You have to focus on what you can control — the inputs — and not obsess over what you can't control — the output. Here's how to do that.
-
Summer Is Made for Sun, Fun … and Estate Planning Conversations
Now is the time to discuss estate planning with your loved ones to ensure the Great Wealth Transfer is efficient, tax-aware and in line with your legacy goals — not Uncle Sam's.
-
Don't Have an Estate Plan? Six Things That Could Go Very Wrong
Bad things can happen when you're unprepared, such as big-time taxes and family turmoil. Generational planning can help protect the people you love. Here's some expert advice to help you out.
-
A Financial Planner's Tips for Teaching Kids About Wealth Without Creating Entitlement
If your kids are likely to inherit and you're worried about how they'll manage, start talking about money and teaching common-sense habits as soon as you can.
-
The $1 Million Retirement Question: Are You Being Tax-Smart About Your Pension?
A financial planner raises some key considerations for navigating retirement with a pension and recommends four strategies.
-
The Costly Mistake You Might Be Making With Your First 401(k)
Most people start contributing to their retirement savings later in life. That could be a big-time mistake, literally costing you thousands of dollars.
-
An Estate Planning Attorney's Guide to the Importance of POAs
Regularly updating your financial and health care power of attorney documents ensures they reflect your current intentions and circumstances. It's also important to clearly communicate your wishes to your chosen agents.
-
Divorce and Your Home: An Expert's Guide to Avoiding a Tax Bomb
Your home is probably your biggest asset, so if you're getting a divorce, the stakes are high. Keep it? Sell it? You need to have a good plan in place for how to handle it.