Power of a Different Sort

Investing in alternative energy is dicey, because the next Microsoft is still in hiding.

Skyrocketing fuel prices and concerns about Middle East oil supplies, combined with a growing awareness of environmental damage caused by traditional fuels, have hurtled alternative-energy technologies into the mainstream. One research firm expects that revenues from renewable-energy sources -- including fuel cells, biofuels, and solar and wind-generated power -- will quadruple over the next ten years, to more than $200 billion.

The problem for investors is this: It's still early in the game. Alternative-energy companies are like the many start-ups in the early days of personal computers. "Everyone knows this is going to be big," says Lloyd Kurtz, a senior investment manager at Wells Fargo. "But at this point, we don't know what will be the Microsoft of the industry."

Subscribe to Kiplinger’s Personal Finance

Be a smarter, better informed investor.

Save up to 74%
https://cdn.mos.cms.futurecdn.net/hwgJ7osrMtUWhk5koeVme7-200-80.png

Sign up for Kiplinger’s Free E-Newsletters

Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.

Profit and prosper with the best of expert advice - straight to your e-mail.

Sign up

To continue reading this article
please register for free

This is different from signing in to your print subscription


Why am I seeing this? Find out more here

Staff Writer, Kiplinger's Personal Finance