Start Investing: Set Goals and Adopt a Strategy
Decide what you want to save for and how much you need to save, then figure out how you'll do it.
You want a home of your own, an education for your kids, a comfortable retirement someday and a little fun along the way. These are the dreams we all seem to be born with. To achieve them, we must become investors.
Investment goals tend to be long-term: enough to pay college tuition starting in ten years, for instance, or enough to retire on in 15 or 20 years. In fact, it's this long-range outlook that causes many people to set such vague, halfhearted goals that they fail to reach.
If you set merely "retirement" as a goal, what will motivate you to get there? Try going a few steps further: Where would you like to live when you retire? How much will it cost? What would you like to do? Travel? Sail the Caribbean? Play golf? How much income will you need in addition to your pension?
Sign up for Kiplinger’s Free E-Newsletters
Profit and prosper with the best of expert advice on investing, taxes, retirement, personal finance and more - straight to your e-mail.
Profit and prosper with the best of expert advice - straight to your e-mail.
This kind of thinking lets you add some flesh to your bare-bones goal to "retire someday." You can set a goal like this: "Our goal is to retire at the age of 58 to a three-bedroom house near the Grand Canyon in Arizona, with room for the grandchildren who will come to visit. We want to spend at least two months of the year traveling in the U.S. and Europe, and we'll need $3,000 a month to supplement our pensions and Social Security." Now you've got some goals you can pin a price tag on and a nice mental picture to remind you of why you're pouring all that money into delayed gratification.
A Strategy to Reach Your Goals
Create your own strategy based on your own goals, risk tolerance, and psychological makeup. For example, three different investors might devise strategies like the following:
Sticking with stocks.
"Stocks offer the best returns over the long run. I have more than a decade to ride out any market dips, so I'm going to play the averages and put 90% of my money in the stock market. The rest I'll keep in savings, insured certificates of deposit, and money-market funds."
Rooted in real estate.
"I think that rental real estate, despite its occasional setbacks, offers the best chance of long-term gain and steady income. I'll try to keep 40% of my assets in real estate and diversify the rest, putting some in the money market for liquidity and some in big-company stocks to balance the risks in real estate."
Spreading the risks.
"I don't have a clue what's going on in the investment markets and I don't have the time to keep up, so I'll spread my money across a wide range of investments in the hope that gains in some categories will offset losses in others. I will invest 60% in stock-oriented mutual funds, 20% in corporate bonds, 10% in money-market funds and CDs, and 10% in shares of a real estate investment trust."
These are made-up scenarios, of course. Your own plan may look nothing like them, but you should go through the thought process so that investment decisions you make will be guided by your own strategy, not that of a broker or adviser trying to sell you something. A successful strategy can probably be summarized in three or four sentences, just like the ones above.
Monitor Your Investments
To make sure your investment plan is still on track, sit down once a year or so and update the values of what you own, including the equity in your home.
Compute each type of investment — stocks, bonds, mutual funds, and so forth — as a percentage of the total. If you haven't achieved an asset mix to your liking, this exercise will show you which parts have to be increased and which cut back. As the years go by, the percentage mix of your investments will change without you lifting a finger, as some parts of your portfolio rise in value and others fall. This makes a periodic review imperative. Money-management software, such as Microsoft Money or Quicken, makes it a snap.
Get Kiplinger Today newsletter — free
Profit and prosper with the best of Kiplinger's advice on investing, taxes, retirement, personal finance and much more. Delivered daily. Enter your email in the box and click Sign Me Up.
-
What Could the Election Mean for Student Loans? Harris vs Trump
As the presidential election heats up, here’s a closer look at each candidate’s plans to address student loans.
By Erin Bendig Published
-
Get the New "Medicare and You" Handbook for 2025
Here's how to get a free version of the "Medicare & You" handbook and learn about upcoming Medicare changes.
By Donna LeValley Published
-
Kiplinger Special: How Businesses Should Budget for 2025
Kiplinger Forecasts From fuel to AI software subscriptions, here's what you can expect to pay next year.
By John Miley Published
-
Intel Braces for an Even Tougher Road Ahead
The Kiplinger Letter Amid a long, costly turnaround, Intel resets expectations again. Its new woes raise questions about U.S. industrial policy and global chip competition.
By John Miley Published
-
Car Prices Are Finally Coming Down
The Kiplinger Letter For the first time in years, it may be possible to snag a good deal on a new car.
By David Payne Published
-
New Graduates Navigate a Challenging Labor Market
The Kiplinger Letter Things are getting tough for new graduates. Job offers are drying up and the jobless rate is increasing. Are internships the answer?
By David Payne Last updated
-
Kiplinger Special: The Long-Term Future of the U.S. Economy
The Kiplinger Letter Kiplinger's report into what it will take the U.S. to maintain a healthy economic growth rate.
By David Payne Published
-
What Does Medicare Not Cover? Seven Things You Should Know
Healthy Living on a Budget Medicare Part A and Part B leave gaps in your healthcare coverage. But Medicare Advantage has problems, too.
By Donna LeValley Last updated
-
Fed Rate Cuts Still on Hold
The Kiplinger Letter With inflation stubbornly elevated, the Federal Reserve will keep interest rates high for now.
By David Payne Published
-
A Spotlight on the Pacific States: The Kiplinger Letter
The Kiplinger Letter Most Pacific states are seeing good job growth in multiple sectors including tourism, hospitality, and construction.
By David Payne Published