Bruce Horovitz

Bruce Horovitz is a journalist whose byline is recognized nationally. He was the marketing columnist for the Los Angeles Times for a decade and USA TODAY's marketing writer for two decades. His freelance work has appeared in the New York Times, Wall Street Journal, The Washington Post, Time magazine, AARP Magazine, Investor's Business Daily and The Cleveland Plain Dealer.

Bruce was a media consultant for five years and traveled internationally to present his "Inside the New Digital Newsroom" media training seminars to the world's top brand names, including the Walt Disney Company, Target, Home Depot, Con-Agra, Frito-Lay, Taco Bell, Domino's, Dunkin' Brands, Mars Inc., Aramark and Mattel.

Bruce proudly spends as much time volunteering as he does writing. He currently volunteers for the Arlington Food Assistance Center, Bailey's Homeless Shelter and the WolfTrap Foundation. He is a former Big Brother volunteer in the Cleveland area, and he also volunteered for a decade, assisting children with disabilities at the J.F. Shea Therapeutic Riding Center in San Juan Capistrano, California.

He graduated Phi Beta Kappa in English from Colorado State University, but he dropped out of San Francisco State University just one semester shy of receiving a Master of Fine Arts degree in Creative Writing in order to take his first real job as a reporter for the Carmel Pine Cone. A book of his poetry, Explaining Everything, was published by Cleveland State University Press. His newly completed novel, The Last Freak Show, is seeking a publisher.

Bruce lives in Falls Church, Virginia, with his wife, Evelyne, and mini-Australian shepherd, Maui. They have two Gen Z daughters, Rachel and Rebecca, who have a knack for keeping their parents feeling like techno-blockheads. As a kid, Bruce taught himself how to juggle when he kicked off his dirty socks one night and realized he could keep them circling — a handy life skill.