Slide Show | February 2011

10 Signs the EconomyIs on the Upswing

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There are plenty of indications that the economy is shifting into higher gear. And they are not just buried in economists’ models and spreadsheets, but evident in the day-to-day decisions consumers and business folks make.

So, yes, you can look to the stock market -- a classic leading economic indicator, nearing a 100% gain over two years -- for reassurance about tomorrow. But you can also read the economic tea leaves on golf greens and in underwear sales.

The slide show begins with the navigation at right

By Neema Roshania and Jerry Idaszak
February 15, 2011

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10 Signs the EconomyIs on the Upswing

Slide Show

10 Signs the EconomyIs on the Upswing

Sales of Boxers, Briefs Leveling Off

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When it’s tougher to find jobs, men wait longer to replace their underwear, and sales -- usually very stable -- fell nearly 2.5% in 2009. Now they’ve started to stabilize. But, much like the unemployment rate, it’s likely to take a few years to recover to prerecession levels.

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Sales of Boxers, Briefs Leveling Off

Slide Show

10 Signs the EconomyIs on the Upswing

Desserts Are in Again

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Apparently what’s good for the economy is bad for the waistline. When the economy is shrinking, restaurant traffic slows, and the diners who do visit full-service eateries hold down their tabs by sticking to entrées and skipping side orders, appetizers and desserts.

But the National Restaurant Association says more customers are splurging on the sweet endings again. That’s a sign that they aren’t as worried about losing their jobs. In fact, the Conference Board’s Consumer Confidence Index is over 60 again, after plunging to a recession low of just 25.

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Desserts Are in Again

Slide Show

10 Signs the EconomyIs on the Upswing

Less Sorrowful Searching

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The number of Internet searches for “unemployment benefits,” “Social Security,” “unemployment office” and the like spiked in July 2010 and has been trending down since. First-time claims for unemployment insurance have been declining for months now, signaling that mass layoffs are waning and the economy is healing.

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Less Sorrowful Searching

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10 Signs the EconomyIs on the Upswing

The Venti Latte Makes a Comeback

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One of the first things consumers cut out of their budgets when they’re feeling pinched is a jolt of high-priced caffeine served up by their local barista. It’s also one of the first little luxuries that consumers find worth shelling out for when they start to feel more comfortable with the direction of the economy. So it’s telling that Starbucks’ net revenues increased 9.5% in 2010, after falling 6% in 2009.

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The Venti Latte Makes a Comeback

Slide Show

10 Signs the EconomyIs on the Upswing

Box Rebound ReflectsRising Demand

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Because almost everything consumers buy at one point or another was packed in a cardboard box for shipping, higher prices for boxes and other shipping needs point to more consumption. The Baltic Dry Index, a measure of bulk shipping costs, hit a 22-year low in December 2008. Though still far from prerecession levels, it’s on the rise again.

In fact, orders of durable goods -- appliances, furniture and other products with a life span of more than three years -- are improving. If you don’t count airplanes and defense goods -- typically big-ticket items with tremendous month-to-month volatility -- durable goods orders have climbed in four of the past five months.

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Box Rebound ReflectsRising Demand

Slide Show

10 Signs the EconomyIs on the Upswing

Fewer Urban DwellersAre Hoofing It

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During recessions, more folks in cities resist the urge to hail a cab, opting to walk or take public transit to their destinations. But in recent months, business has started looking up for cabbies. Car sales are up, too -- for those who prefer to drive themselves.

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Fewer Urban DwellersAre Hoofing It

Slide Show

10 Signs the EconomyIs on the Upswing

Duffers ReturningTo the Greens

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As the economy picks up, golfers, good and bad, dust off their clubs and head back to the courses they shun during recessions. There are still fewer rounds being played than before the downturn, but the number of visits to golf courses stopped declining in 2010 and even increased in the Mid-Atlantic and New England.

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Duffers ReturningTo the Greens

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10 Signs the EconomyIs on the Upswing

Faces, Other Parts Getting a Lift

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Few folks actually need a more finely sculpted nose, a tummy tuck or a more buxom figure. So when money is tight, elective cosmetic surgery takes a dive. But take heart, docs, demand is reemerging. The American Society of Plastic Surgeons says the number of patients who chose to undergo the knife for a better look last year rose by more than 13 million.

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Faces, Other Parts Getting a Lift

Slide Show

10 Signs the EconomyIs on the Upswing

More Willing to Play Their Hand

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Even gamblers get more risk-averse when the economy is in a slump. By 2009, commercial casino revenues had dropped nearly 10% from their 2007 peak. The house’s take increased slightly last year and will head higher this year as consumer spending racks up about a 3% gain this year.

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More Willing to Play Their Hand

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10 Signs the EconomyIs on the Upswing

More Couples Are Calling It Quits

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The American Academy of Matrimonial Lawyers says its members suffered a 37% drop in divorce cases in 2008 and a 57% decline in 2009. But the trend has begun to turn around, with many divorce lawyers saying they’ve got more business than they can handle -- a backlog of pent-up demand. In part, that’s because credit has started to loosen up.

During the recession, spatting spouses had a tough time arranging the financing to buy out their partner’s stake of businesses and homes, as required by property divisions, so they stuck it out. Even couples without Beverly Hills mansions or multimillion dollar companies to divvy up often delay divorce when they’re worried about maintaining two households and the possibility of an ex being unable to find a job.

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More Couples Are Calling It Quits

Slide Show

10 Signs the EconomyIs on the Upswing

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