Kip Tips


How Investors Can Outsmart Their Emotions


Emotion, not logic, usually rules our investing habits. In many ways, we're predisposed, not just to buy high and sell low, but to cling to losing investments we should sell, ignore threats to our wealth, and follow the investing herd off a cliff again and again.


To help you make better investing choices, here are eight questions plumbing insights from behavioral psychologists. See how you can avoid becoming your own worst enemy with our Investor Psychology Quiz.

Find out more how your emotions rule your financial decisions with our Your Mind, Your Money special report.



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